호남권 공예문화산업클러스터 조성방안 연구 = A Study on the Honam Region Construction Methods of Craft Culture Industrial Clusters

다국어 초록 (Multilingual Abstract)

While top-down indiscriminate development policies which focused on industry infrastructure were prevalent to develop specific regions in the past, there is growing concern about bottom-up development policies based on regional characteristics and field. For bottom-up development, local governments have executed the culture industry which is regarded as valuable in step-by-step according to cluster construction, but there has been little research on the construction of broad culture industry as craft culture industrial clusters. This study aims to suggest the methods to construct craft culture industrial clusters for the vitalization of the craft industry in the Honam region that is the hub of culture creation. In order to achieve this purpose the situations of regional conditions and the importance and recognition of participants were investigated and analyzed in relation with necessary factors for cluster construction suggested by M. Porter factor conditions. demand conditions, related and supporting industries, firm strategy and rivalry. Finally, the followings could be suggested. First, the result of investigating situations indicated that the Honam region was the second highest condition of constructing craft culture industrial clusters next to the Seoul/Metropolitan region and was higher in several items including market share and turnover than other regions. It demonstrated construction factors. Second, the result of recognition analysis indicated that both groups recognized ``establishment of distribution system to sell craft culture products`` as important. Thus it provides important suggestion to present further construction method Based on the results of investigation and analysis, this study proposed two construction methods: ``mutual collaboration approach by construction subject`` and ``detailed actions the construction of craft culture industrial clusters` in relation with regional conditions and structure of culture industrial cluster First, in the mutual collaboration approach by construction subject，the production of craft culture products, the development and invitation of distribution specialist, network building with companies and supporting institutions, company supporting service was suggested in relation with ``private-led promotion`` while the improvement of related legislation, incentive payment to local governments, and the presentation of continuous perspective was suggested as ``the roles of central government``. In detailed actions the construction of craft culture industrial clusters, first, for ``consideration for location selection``, accessibility for construction subjects and consumers, connection with successful festivals in consideration of artificial construction, and extension to assure a further base was suggested. Second, ``facilities and infrastructure building`` included ○1business halls to play a landmark role of craft cu1ture industrial cluster and recognition for the establishment of exhibition and distribution system. ○2 the establishment of creative studio and ecosystem creation for exchange and connection with colleges for creativity and education facilities, and ○3 the support and operation of craft centers for sales and visitors `` experience and equipment support office as a production and manufacture base but it was recommended to invite professionals by field and professional companies. Third, ``R&D based and company support service`` suggested the source development to develop craft culture products design, design-based technique research through converging technologies, and domestic or foreign related information service. Finally, ``professional cultivation program`` should be provided as the star designers or masters to develop next culture products and on-site needs satisfying 1: 1 apprentice training by material/item to stress the characteristics of craft culture products. This study is meaningful because construction methods were presented on a macro basis according to the cluster theory even in the lack of research on craft culture industry cluster. This study will be used for further research on detailed construction methods and analysis of performance factors after constructing clusters.