DEA-BCC 모형을 이용한 은행점포 효율성 분석 : 층별 입지를 중심으로 = Analysis of Bank Branches Efficiency Using DEA-BCC Model - Focused on the Position of the Floor

다국어 초록 (Multilingual Abstract)

The purpose of this study is to draw a location strategy for each floor of the branches by comparing the efficiency of the branches according to the location of each floor. An analysis of the branches efficiency of the three Gangnam districts (Gangnam, Seocho, and Songpa) through the DEA-BCC model shows that there are significant differences in efficiency among branches. The results of the input-oriented BCC model showed that the average efficiency of 398 branches located in Gangnam-gu was 0.3088, indicating the distribution of the standard deviation of 0.1232. The efficiency of branches classified by floor was shown in the order of 2nd floor > Other floor > 1st floor > 1st & 2nd floor. In order to measure the impact of this, the multi-regression analysis confirmed that the characteristics of 2nd floor and Other floor are having a positive effect on the efficiency of the bank branches and that the 1 and 2 has a negative effect on the 1st floor on the efficiency of the bank s branches. Through this study, we demonstrated that the characteristics of the bank s branches, which used to be located on the first floor, have changed, and we were able to identify differences in branches efficiency depending on the location characteristics of each floor.

목차 (Table of Contents)

• Ⅰ. 서론 Ⅱ. 이론 고찰 Ⅲ. 실증분석 Ⅳ. 분석결과 및 해석 Ⅴ. 결론

참고문헌 (Reference)

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4 구찬림, "은행점포의 입지 유형별 효율성 분석" 대한부동산학회 33 (33): 343-362, 2015

5 고홍, "서울지역 시중은행지점의 매출과 점포입지 특성에 관한 연구" 건국대학교 부동산·도시연구원 6 (6): 2014

6 안재홍, "국내은행의 정태적 효율성과 동태적 생산성 비교 및 결정요인 분석" 부산대학교 대학원 2017

7 홍민기, "국내 부동산신탁회사 효율성 및 생산성 개선방안에 관한 연구" 2019

8 신은정, "감정평가법인의 윤리적 역량과 감정평가의 신뢰성에 관한 연구" 건국대학교 대학원 2017