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      • 대학생의 의복구매 의사결정과정에 관한 연구 : 성별·학년을 중심으로 Focusing on Sex, Grade

        유태순,김성희 대구효성가톨릭대학교 응용과학연구소 1999 응용과학연구논문집 Vol.7 No.-

        이 연구의 목적은 의복구매의사결정과정의 단계인 문제인식, 정보탐색, 대안평가, 구매결정, 그리고 구매 후 평가 각각에 대한 반응과 성별과 학년간의 상관관계를 알아보기 위함이다. 연구의 결론을 요약하면 다음과 같다. 1. 성별에 따라 의복 구입시 구매 동기는 여자가 남자보다 자기과시적 구매 동기, 유행 추구적 구매 동기가 더 높다. 정보원은 인쇄매체, 관찰요인 그리고 인적 정보에 있어서 여자가 남자 보다 더 높다. 의복평가기준은 미적 차원과 기능적 차원에서 여자가 남자보다 더 높다. 점포평가기준은 평가 분위기와 상품 속성은 여자가 남자보다 더 높고 점포입지는 남자가 여자보다 더 높다. 구매 결정단계에서 특히 남자에게서 계획없이 구매하는 비율이 여자보다 더 높다. 의복구매장소는 남자는 상설할인 매장, 여자는 양품점 및 보세점을 가장 많이 이용한다. 의복구매시 동행자는 남여 모두 친구 및 동료가 가장 많고 의복구매시 영향자는 남자의 경우 본인 스스로 구매한다. 여자의 경우 친구나 동료의 영향을 가장 많이 받는다. 의복구입시 대금 지불방법은 여자가 남자보다 카드 이용과 상품권 및 할인 티켓을 더 많이 이용한다. 2. 의복구입시 학년에 따른 구매 동기, 정보원, 의복평가기준은 차이가 없지만 점포평가기준은 고학년으로 갈수록 점포입지에 더 큰 비중을 둔다. 의복 구매장소로는 특히 4학년은 다른 학년에 비해 백화점에서 구매하는 경우가 많다. 의복 구매시 동행자는 고학년으로 갈수록 본인 스스로 구매하며 대금 지불방법은 고학년일수록 카드를 이용하는 경우가 많다. 월 평균 의복비 지출은 고학년으로 갈수록 줄어든다. The purpose of this study is to identify the relationship between sex, grade and each response of problem recognition, which is the step of decision making for chlothing purchase, information investigation, counter proposal valuation, decision making and valuation of after purchase. For the measurement of the motive of clothing purchase the method of Ju-yeun, Lee is applied with modification and complement, and the modified methods of Myeung-Gu, Park(1993) ; Byeung-Ho, Gin for the measurement of resource and stemm's method(1980) for the value standard of clothing with modification and supplement. And also, the method of So-Young, Kim(1994) is adaptively used for the measurement of the standard of shop value and that of Byeung-Sook(1985), Hong for the measurement of purchase decision. Stemm's method(1980) that is also used as a standard of clothing value index in this study is applied once again for the measurement of satisfactory degree, a review stage after purchase. The subjects in this study were 985 male and female undergraduates of a university located in the city of Kyoungsan, the north Kyongsang province. The collected data were statistically processed by MANOVA and ANOVA. For post test, Scaffle and χ^2-test were employed. The followings are the findings of this study : 1. Concerning the difference of gender in purchasing clothes, women are moved more largely by the self-displaying and fashion-pursuing incentives than men do. As for information sources, women use press media, observation and human sources more frequently than men do. Regarding the evaluative criteria of clothes, women put more emphasis on esthetic and functional aspect than men do. about the evaluative criteria of store, store atmosphere and product attribute are more emphasized by women than by men, while store location is more preferred by men than by women. In decision-making stage, men especially make unplanned purchase more largely than women. As a place of buying. clothes, men use discount stores most frequently, whereas women use goods shops and boned shops most often. As to a person with whom they go to buy apparel, both men and women go with their friend or colleague most frequently. Regarding a person who affects their purchase of clothes, women are most largely affected by their friend or colleague, and men make a purchase on their own decision. As a way of payment in buying clothes, women use credit card, gift certificate or discount ticket more often than men do. 2. The academic year makes no difference to their incentives to buying apparel, information source and evaluative criteria of apparel. However, there is a difference among academic years in the evaluative criteria of store, Namely, those who are in higher academic year give more weight to store location. As a place of buying apparel, seniors particularly use department stores more often than the younger students. When it comes to a person with whom they go to buy apparel, higher-year students make a purchase on their own. As the way of payment, higher-year students use credit card more often. Concerning the average monthly clothing allowance, higher-year students spend less amount of clothing allowance.

      • 합성 펩티드를 이용한 Interleukin-2수용체 β-Chain에 대한 단일클론항체의 제작

        이희구,이홍수,이인애,최용경,최인성,정태화,김길현 梨花女子大學校 藥學硏究所 1995 藥學硏究論文集 Vol.- No.5

        Hybridoma producing monoclonal antibodies reactive with the ß-chain of interleukin-2 receptor (IL-2R) were generated from mice immunized with a synthetic pepride of 19 amino acids. The synthetic peptide constitutes strongly hydrophilic region of extracellular domain of the IL-2R molecules(residues 32-50) as revealed by hydrophathy plot analysis. Hybridomas were screened by ELISA using Hut102 cells and the synthetic peptide as antigenic moiety, and by measuring the binding activity of antibodies to the Hut102 cell surface that was monitored by a flow cytometer. The antibodies were further screened by their inhibitory effect against the interaction between IL-2R and interleukin-2(IL-2). Antibodies were further characterized by immunoprecipitation followed by autoradiography to reveal that the antibodies recongnize the 75 KD protein molecules expressed on the Hut 102 cell surface and human peripheral blood mononuclear cells(PBMC) which confirms the antigenic moiety to be ß-chain of IL-2 recepter molecules.

      • 百貨店의 마케팅 戰略수립을 위한 膳物購買行動과 價値體系의 관련성에 관한 연구

        고경태,강희숙 全北大學校 敎育大學院 1994 敎育論叢 Vol.14 No.-

        This paper deals with providing theoretical bases for the development of gift merchandising strategies for the department store. History of the department store shows that gift merchandising can be a powerful response to changing retail environment. Our empirical survey shows that the behavioral characteristics of gift purchasers are explained and predicted with their value system and their perception of the functions of gift giving. Gift merchandising and other management areas in the department store should use these and other relations found in our survey.

      • KCI등재
      • Vinblastine Sulfate가 Mouse간장의 인산염 분해효소 활성에 미치는 영향

        백태경,박희철,정호삼 한양대학교 의과대학 1987 한양의대 학술지 Vol.7 No.2

        Vinblastine sulfate isolated from the vinca has been widely used as an anticancer drug. Vinblastine sulfate inhibits the formation of microtubules which are related to cytoskeleton, transport of molecules and cellular polarity. As a result, it inhibits the mitosis and brings to cellular necrosis. The author undertook the present study to investigate the effect of binblastine sulfate on phosphatase activity in the mouse liver. Albino mice, DDY strain, weighing 2gm were used as experimental animals. The experimental animals were sacrificed at 6, 12, 24, 36 and 48 hours after administration of 12 mg/kg of of vinblastine sulfate. The activity of alkaline phosphatase was observed by Gomori's method and the activity of adenosine triphosphatase was observed by the Wachstein-Meisel's method for histochemical study. The results obtained were as follows: 1. The activity of alkaline phosphatase was slightly increased in the central zone and decreased in the intermediate and periportal zone of the hepatic lobule of the 24 and 36 hours vinblastine sulfate treated groups. In 48 hour-vinblastine sulfate treated group, the activity of alkaline phosphatase was recovered to normal. 2. The activity of adenosine triphosphatase was slightly increased in the hepatic lobule of the 12 and 24 hours vinblastine sulfate treated groups but decreased in the 36 and 48 hour vinbalstine sulfate treated groups. Consequently, it is suggested that vinblastine sulfate cause to decrease the activity of alkaline phosphatase and adenosine phosphatase in mouse liver.

      • DNA 수준에서 한국인 HLA-Class Ⅰ 대립유전자형 및 일배체형 분포 : the Molecular Basis

        최희백,김형재,김태규,김창규,정태준,한훈 대한조혈모세포이식학회 1997 대한조혈모세포이식학회지 Vol.2 No.1

        The products of the human leukocyte antigen (HLA) have been detected by the serological or cellular methods. With the evailability of DNA sequences for alleles of the HLA system, and with the development of molecular biological techniques it has been possible to define the genotypes in HLA genes. And the amplification of DNA using sequence-specific primers has been proved as a reliable and rapid method for typing of HLA class II genes. We studied the distribution of the HLA-A, -B, C genotypes on 114 unrelated individuals by amplification refractory mutation system-polymerase chain reaction (ARMs-PCR). 13, 24 and 14 alleles in HLA-A, B and C genes were detected in normal Korean. The genotypes showing frequencies more than 18 percent were A*02(65.8%), A*24(02, 03) (41.2%), A*33(01, 02) (21.1%), A*11(01, 02) (20.2%), B*15(01, 02, 03, 04, 05)/B52(011, 012) (21.9%), B815(01, 04, 05, 06, 07, 12, 19, 20) (19.3%), B*40(02, 04, 05, 06) (18.4%), Cw*08(01, 02, 03) (28.9%), Cw*0303(27.2%), Cw*0304(26.3%) and Cw*01(01, 02) (24.6%). And most common 2-loci hyplotypes with frequencies larger than 0.04 were A*02-B*15(02, 08, 11, 15) (HF: 0.045), A*24(02, 03)-B*51(01, 02, 03, 04, 05)/*52(011, 012)(HF:0.044), B*51(01, 02, 03, 04, 05)/*52 (011, 012)-Cw14(01, 02) (HF: 0.069). These results suggest that the DNA typing of HLA class I may be an efficient typing method compared with the conventional method.

      • KCI등재
      • 傾斜地 아파트 柱棟의 日照環境에 관한 硏究

        박태안,김경철,박수호,이아희 동의공업대학 2001 論文集 Vol.27 No.1

        This study is that Busan hilly high-rise apartment is classified by the located arrangement form and then the computer simulation and the question is performed about the sunshine surroundings. The result is as follow : 1) There is a sunshine environment of each location of the apartment that is sloped. If the type of the house is sourth-high north-high type a length of shadow of the building is triple of its height. And If the type of the house is north-high sourth-high type a length of shadow of the building is 1.7 times of its height. It indicates north-high sourth-high type is better than sourth-high north-high type to obtain sunshine by double. 2) The satisfaction degree from the aspect in same located zone is indicated the southeastern aspect apartments better than the southern aspect apartment. 3) The establishment of an apartment that has sloped ground is not located arrangement forward south but variable arrangement forward southeast so we can obtain more flexibility about sunshine environment. 4) Range limit of a space of a apartment need to be conducted for each location environment.

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