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Lindsey Tanoff,Kiseol Yang 글로벌지식마케팅경영학회 2018 Global Marketing Conference Vol.2018 No.07
The recent addition of Instagram feature, ad labels for sponsored posts, enables users to explicitly identify sponsored posts, increasing the level of transparency of posts (O’Brien, 2017). In sponsored posts in social media, followers are aware the marketing efforts that go on behind the user generated contents and message threads. Thus, the impact of postings on the followers’ behavioral response may vary depending on the levels of trust that followers have with the brand sponsored Instagram posts. In that regards, retailers implementing Instagram platform have faced creating more persuasive postings that can build the posting credibility and generate positive responses toward the brand. Grounded upon the Elaboration Likelihood Model (ELM) (Petty & Cacioppo, 1986), this study attempted to identify determinants of persuasive postings that build the message credibility of brand sponsored Instagram posts and positive responses toward the brand and to examine how the levels of trust followers have with the brand sponsored Instagram moderate the persuasion process when followers elaborate the postings. Data was collected via online survey and a total of 263 responses were determined to be usable in this study. Structural equation modeling was used to test the study hypotheses. The study results showed that post popularity and the argument quality of the post were determinants of the persuasive posting, increasing message credibility and yielding positive response towards the sponsored brand. Interestingly, post attractiveness was not a persuasive post characteristic. The results implied that post popularity and argument quality of post increased Instagram post credibility. These characteristics of posts have persuasive power to increase the post credibility, leading to a positive response toward the sponsored brand. Consumers’ levels of trust on the Instagram post sponsored brand moderated the persuasive process. The result supported that consumers with a low level of trust on the Instagram post sponsored brand carefully read a wide range of information and pay more attention to argument quality of posts, which consisted of the post content and other followers’ input regarding the product. Through the lens of Elaboration Likelihood Model, this study suggests that retailers should pay particular attention on the argument quality of a post and post popularity. The argument quality of a post is the influential factor determining persuasive and credible posts, further leveraging post credibility for consumers with a low level of trust on the sponsored post.
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Lindsey Yoojin Chung,최원식,최의경,신정희,임형은,최병민 대한신생아학회 2017 Neonatal medicine Vol.24 No.4
Purpose: Neutrophil gelatinase-associated lipocalin (NGAL) has been identified as an early marker of acute kidney injury (AKI). This study was designed to evaluate the clinical utility of the rapid plasma NGAL assay for diagnosing AKI in critically ill newborn infants in the neonatal intensive care unit (NICU). Methods: The medical records of 178 critically ill newborn infants >34 weeks of gestational age who underwent plasma NGAL measurement during the first week of life in the Korea University Ansan Hospital NICU from February 2011 to August 2015 were retrospectively reviewed. Plasma NGAL levels were measured at bedside by using a commercial competitive immunoassay kit simultaneously with serum creatinine (Cr) level determination. Results: Of 178 newborn infants enrolled in this study (study group), 25 infants had AKI (AKI group) while 153 infants had no AKI (control group). The plasma NGAL level in the AKI group (114.0 [76.5–281.5] ng/mL) was significantly higher than that in the control group (74.0 [52.5–122.5] ng/mL, P=0.001). Moreover, plasma NGAL levels were found to be correlated with serum Cr levels in the study group (r=0.208, P= 0.005). Plasma NGAL achieved an area under the receiver operating characteristic curve of 0.705 for detecting AKI (95% confidence interval: 0.593–0.817). The best cutoff plasma NGAL level for AKI diagnosis was 100 ng/mL. Conclusion: The rapid plasma NGAL assay has diagnostic value for AKI in critically ill newborn infants >34 weeks of gestational age. Further investigations with a larger population are needed to confirm the potential use of plasma NGAL levels for diagnosing AKI in newborn infants.
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ANALYSIS OF ADHESIVE TAPE ACTIVATION DURING REACTOR FLUX MEASUREMENTS
LINDSEY JORKAN BIGNELL,MICHAEL LESLIE SMITH,KIMITRI ALEXIEV,SEYED REZA HASHEMI-NEZHAD 한국원자력학회 2008 Nuclear Engineering and Technology Vol.40 No.1
Several adhesive tapes have been studied in terms of their suitability for securing gold wires into positions for neutron flux measurements in the reactor core and irradiation facilities surrounding the core of the Open Pool Australian Light water (OPAL) reactor. Gamma ray spectrometry has been performed on each irradiated tape in order to identify and quantify activated components. Numerous metallic impurities have been identified in all tapes. Calculations relating to both the effective neutron shielding properties of the tapes and the error in measurement of the 198Au activity caused by superfluous activity due to residual tape have been made. The most important identified effects were the prolonged cooling times required before safe enough levels of radioactivity to allow handling were reached, and extra activity caused by residual tape when measured with an ionisation chamber. Knowledge of the most suitable tape can allow a minimal contribution due to these effects, and the use of gamma spectrometry in preference to ionisation chamber measurements of the flux wires is shown to make all systematic errors due to the tape completely negligible.
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Lindsey CARSON,Joanna V,NORONHA,Michael J,TREBILCOCK 연세대학교 빈곤문제국제개발연구원 2015 Journal of Poverty Alleviation and International D Vol.6 No.2
Despite the widely accepted relationship between quality primary education and sustainable, equitable development, two of the world’s fastest-growing democracies—India and Brazil—continue to trail their regional and economic peers in basic learning outcomes. Using a supply and demand framework, this article identifies six institutional factors that we hypothesize may have been determinative in shaping education outcomes in both countries: actual popular demand, availability of information about public education quality, impact of private school alternatives, financial allocations, incentive structures for educational personnel, and the influence of political institutions on the responsiveness of public leaders. Our analysis reveals the interrelationships among these six factors and their connections to broader economic, political, social, and historical realities in each country. We conclude by identifying central elements of public accountability mechanisms that seem to be the most appropriate institutional venues to create and maintain the type of sustained, focused public pressure necessary to achieve lasting improvements to access and quality.
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Lindsey N. Tan,Edwina R. Bensal 아시아테플 2022 The Journal of Asia TEFL Vol.19 No.3
Motivation plays a significant role in teaching academic writing; thus, finding a reliable, valid, and streamlined approach is crucial. With the promising potential of Tan and Bensal’s (2021) Diametric Motivational Approach (DMA) on students’ academic writing proficiency (AWP), it is necessary to investigate its potency by operationalizing it. With a total of 310 Filipino college students from eleven different academic writing classes being the participants of this study, three main statistical analysis methods were conducted to achieve this study’s objectives of (1) operationalizing DMA and (2) validating the correlation between DMA and AWP. First, Confirmatory Factor Analysis was utilized to establish the DMA’s construct validity. Second, multiple regression analysis was used to analyze the significant relationship between DMA’s constructs and AWP. Last, through mediation analysis the direct and indirect effects of DMA constructs to AWP score were presented. The results established the construct validity of DMA and its significant relationship with AWP. Moreover, discussions of the direct and indirect effects of DMA constructs to AWP were elaborated. This paper could open doors to richer discussion and diverse suggestions for future researchers on how academic writing motivation must be approached.
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Melanoma Cell Death Mechanisms
Lindsey Broussard,Amanda Howland,류순효,Kyungsup Song,David Norris,Cheryl A. Armstrong,Peter I Song 전남대학교 의과학연구소 2018 전남의대학술지 Vol.54 No.3
Over recent years, several new molecular and immunogenic therapeutic approaches to melanoma treatment have been approved and implemented in clinical practice. Mechanisms of resistance to these new therapies have become a major problem. Mutation-specific pharmacotherapy can result in simultaneous emergence of resistant clones at many separate body sites despite an initially positive therapeutic response. Additionally, treatments aimed at inducing apoptosis are subject to resistance due to escape through other known mechanisms of regulated cell death (RCD). In this review, we discuss the complexity in pharmacological manipulation of melanoma with c-Kit, BRAF, MEK, and/or mTOR mutant cell lines. This study also addresses melanoma evasion of cell death through modalities of RCD such as apoptosis, autophagy, and necroptosis. This study also examines new combination therapies which have been approved to target both cell cycle dysregulation and cell death pathways. Lastly, we recognize the importance of immunomodulation though manipulation of the body’s natural killing mechanisms with CTLA4, PD1, and CSF1 inhibition. As we begin to recognize tumor cell activation of alternate pathways, evasion of programmed cell death, and manipulation of the tumor microenvironment, it is increasingly important to grasp the complexity of personalized therapy in melanoma treatment.
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Use of Complementary and Alternative Medicine(CAM) during pregnancy in Kunming, China
( Lindsey Park ),( Luzhu He ),( Junghye Hwang ),( Dongwoon Han ) 한국모자보건학회 2020 한국모자보건학회 학술대회 연제집 Vol.2020 No.-
Purpose: The health status of Chinese people have considerably improved with an impressive achievement in maternal health(75% reduction rate of maternal mortality rate from 1990 to 2015) in the past 20 years with strong growth in healthcare. In China, Complementary and Alternative Medicine (CAM) such as “Traditional Chinese Medicine (TCM)” is integrated in many general hospitals and primary healthcare institutes and has been practiced since ancient time. CAM use in China is popular among pregnant women and it is reported that many women utilize CAM during pregnancy until this day. The perception of CAM and its safety has been a debate for many researchers in the healthcare sector as the prevalence of CAM use is continuously rising not only in China but all around the world. Thus, the search for factors that allow women to rely on CAM during pregnancy has been brought to light in Global Health. The purpose of this study was to assess the factors which determine the use of CAM among pregnant women in Kunming city, China. Methods: A cross-sectional study was conducted among 389 pregnant women between the ages of 19-49 years old, who had visited the antenatal care outpatient department in the Kunming City Maternal and Child Hospital and the Jinkai District People’s Hospital in Kunming city, China. The data was collected given the option of self-reported questionnaire or a verbal face-to-face interview. The collected data was then exported to Microsoft Excel and IBM SPSS version21 for analysis and Chi-square tests were used to predict the association of study variables. Results: It was observed that 68.1% of women (265) used CAM during pregnancy and among those, 64.5% of women (171) had used CAM due to their health professional’s recommendations. Prior use of CAM, self-reported health status, communication between health professionals and information regarding CAM use are key components of CAM use during pregnancy. Statistically significant factors of CAM use include: self-reported health status, prior use of CAM, experience of back pain/skin problems/the common cold, preparation for natural birth and nutritional support (p value less than 0.05). Conclusion: In this study, 7 out of 10 women in Kunming city, China had used CAM during their pregnancy. The women who did not utilize CAM during pregnancy was largely due to their perception of it not being safe. The reasons for women to utilize CAM was the highest in those that followed their doctors’ or nurses’ recommendations (64.5%) and lowest in those who had said it was cheap and easy to access (1.9%). The information received by health professionals on the use of CAM is key to a successful and safe use in CAM during pregnancy. This study places emphasis on the importance of health professional’s attitude and the delivery of information about CAM. This study can be used as a guideline to educational programs for professionals in the obstetric and TCM department to ensure the safe use of CAM. With an appropriate integrative medicine healthcare delivery system in hospitals throughout China, the strengthening cooperation between the two departments could benefit many users.
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