Distribution of Advertisement on Instagram in Relation to Satisfaction and Loyalty of Low-Cost Airline Passengers in Indonesia

Fatimah Febriyanti BASTARI(Fatimah Febriyanti BASTARI ),M. ARAS(M. ARAS ),Cici Fakhrunnisa SOFYAN(Cici Fakhrunnisa SOFYAN ),Taniya Indriana RUSTAM(Taniya Indriana RUSTAM ) 한국유통과학회 2023 유통과학연구 Vol.21 No.3

Purpose: Low-Cost Carrier airlines attempt to provide the best service for their customers. However, the pandemic has forced airline companies to keep developing new strategies. Moreover, in this digital era, airlines must intensely market their service through social media to reach as many customers as possible. This research aims to study the impact of advertisements on Instagram and the customer experience concerning customer loyalty and satisfaction in the aviation industry. Research design, data, and methodology: This study uses a quantitative explanatory with the combination of the positivism paradigm. The data collection technique is by distributing questionnaires to related airline Instagram followers. Meanwhile, the sample calculation uses using the Slovin formula in which 414 respondents are gained. The collected data is analyzed with Structural Equation Model and using Smart-PLS software. Results: The study results indicate that advertising on Instagram and customer experience significantly positively affect customer satisfaction and loyalty. In addition, the variable customer satisfaction has a significant positive on customer loyalty. Conclusions: The study results indicate that the ease of obtaining information via Instagram can affect satisfaction and will increase when customers have made a flight so that they will become loyal customers.

Perforation Effect on the Bending Behaviour of Cold-Formed Steel Hat-Purlin Section

Fatimah De’nan,Kok Keong Choong,Jin Ying Ling,Nor Salwani Hashim 한국강구조학회 2022 International Journal of Steel Structures Vol.22 No.1

Many structural members, for example, cold-formed steel members, hot-rolled steel members, and composite beams were extensively used in steel construction due to economic development in cities building design. This was to allow fl exible installation of ductwork, piping and other systems. Substantial research has been performed on Channel and Zee cold-formed steel sections, but the papers on Hat section steel purlins turned out to be few only, especially Hat-purlin with perforations. Hence, numerical study on cold-formed Hat section steel purlin with perforation was carried out to investigate the eff ect of perforation to bending behaviour of such sections. Finite element method using LUSAS software was chosen to carry out the research study. Five diff erent perforation shapes were selected, which were circle, diamond, C-hexagon, square and elongated circle. Perforation depth was fi xed at 0.5D2, where D2 is the inclined web depth of the section. The results showed that perforated section had lower bending moment than that of the section without perforation, with a percentage diff erence of not more than 4%. Most of the perforated sections had similar bending characteristic despite of the diff erence in perforation shapes, where the yield moment diff erence was less than 2%. Critical opening length played a crucial role in aff ecting the bending behaviour of section. Furthermore, the location of perforation also infl uenced the bending behaviour of Hat-purlin. Regardless of perforation spacing, the perforated sections with equal number of perforations behaved similar elastic characteristic before yielding. Section with diamond perforation had higher bending moment than other perforated section whereas section with elongated circle perforation had the lowest bending moment. The presence of perforations gives minor eff ect on the bending behaviour of cold-formed steel Hat-purlin.

Generalized Double Fuzzy Semi-Basically Disconnected Spaces

Fatimah M. Mohammed,M. S. M. Noorani,A. Ghareeb 한국지능시스템학회 2014 INTERNATIONAL JOURNAL of FUZZY LOGIC and INTELLIGE Vol.14 No.3

In this paper, we introduce the concept of generalized double fuzzy semi-basically disconnected space and related notions such as (r, s)-generalized fuzzy semiopen-Fσ sets, (r, s)-generalized fuzzy semiclosed-Gδ sets, generalized double fuzzy semi<SUP>*</SUP>-open function, generalized double fuzzy semi<SUP>*</SUP>-continuous function and generalized double fuzzy semi<SUP>*</SUP>-irresolute function. Some interesting properties and characterizations of the concepts introduced are studied.

The Fallacy Of Resilient Peripheral Regions

Fatimah Yusof,Faizul Abdullah 한국생태환경건축학회 2018 한국생태환경건축학회 학술발표대회 논문집 Vol.18 No.2

It would be a social catastrophe to the altered social expressionism when heretic local polity dominate the sentimental humanism in most uncontested peripheral spaces. Against the intensities of regional contemporary issues, the acculturation of heretic endemics, of late is seemingly apparent due to inter polations to regional governance, which expound to governance complexities. Indeed, the recent event related to social calamity within cityscapes throughout the world is obvious when saliently, most peripheral regions societies have had expressed their deprived psychological perceived needs against urban bureaucratic efficiency. In deliberating regions sustainable and competitive cliché, obviously, it is the idealism when every society is required to socially cohere and efficiaciously involved in the construct of resilient regions. However, the idealism to empower public as to be inclusive in most regional planning and development policies are seemingly undermined by heretic endemics acculturate among the citizen itself. Apparently, the dialectic relational “forces” and “bonds” among societies are hedged to `unity of arbitrary will` which may subjugate the whole process of the democratic milieu. Ensuing to the societies` self-entrapment phenomenon, any efficacious attempt by local regional authorities to improve region competitiveness is severely challenged by the community themselves, which idealism to regional planning democratic processes is indeed, turn out to be undemocratic. As such, this paper seeks to address the issue of self-entrapment among peripheral societies against the arbitrary milieu of unsustainable learning societies, which may expound to the fallacy of resilient regions.

Synthesis, Dynamics of Solvatochromism and pH-sensory of Novel Push-π-pull Phenothiazine-quinoline Fluorophore Toward Turn-on Fluorescent and Colorimetric Test Strips

Fatimah A. M. Al-Zahrani 한국섬유공학회 2022 Fibers and polymers Vol.23 No.5

Novel donor-central-π-bridge-acceptor (E)-1-ethyl-2-((10-hexyl-10H-phenothiazin-3-yl)methylene)-2,4a-dihydroquinolin-1-ium (PTZ-Q) fluorophore with remarkable solvatochromism, high fluorescence and pH-sensory properties was designedand synthesized in good yield. PTZ-Q sensor was fully characterized utilizing various spectroscopic techniques, includinginfrared (FTIR), 1H/13C nuclear magnetic resonance, and mass spectroscopic methods. UV-Vis absorption spectra of theprepared donor-acceptor PTZ-Q were explored in different solvents of varying polarities to show positive solvatochromismrelated to intramolecular charge transfer. Additionally, the fluorescence spectra of PTZ-Q displayed strongly solventdependentwavelength and band intensity. Stokes’ shifts were found to increase upon increasing the polarities of solvents upto 3984 cm-1 for the highest polar solvents. Linear energy-solvation correlation was employed to examine solvent-dependentStokes’ shift. Quantum yields (ф) of PTZ-Q were determined. The pH-dependent absorption and emission spectra indimethylformamide were also explored. The UV-Vis absorption intensity was monitored at 522 nm, while the emissionintensity was detected at 603 nm in DMF. The pH sensing mechanism was found to depend on proton abstraction to the PTZQfluorophore to result in colorimetric and fluorescent spectral changes associated with a colorimetric shift from yellow topink, red and purple. The synthesized PTZ-Q probe was utilized to fabricate colorimetric and fluorescent test strips with theability to detect pH changes in aqueous media, which was verified with CIE Lab color coordinates.

Factors for Better Adoption of Information Security on Custom-Made Software at SMEs: A Systematic Review and Framework

Fatimah Alghamdi,Moutasm Tamimi,Nermin Hamza International Journal of Computer ScienceNetwork S 2023 International journal of computer science and netw Vol.23 No.2

Investigations on information security factors re- main elusive at small and medium enterprises (SMEs), es- specially for custom-made software solutions. This article aims to investigate, classify, adopt factors from recent literature addressing information security resources. SMEs al- ready have information security in place, but they are not easy to adopt through the negotiation processes between the in-house software development companies and custom-made software clients at SMEs. This article proposes a strategic framework for implementing the process of adoption of the information security factors at SMEs after conducting a systematic snapshot approach for investigating and classifying the resources. The systematic snapshot was conducted using a search strategy with inclusion and exclusion criteria to retain 128 final reviewed papers from a large number of papers within the period of 2001-2022. These papers were analyzed based on a classification schema including management, organizational, development, and environmental categories in software development lifecycle (SDLC) phases in order to define new security factors. The reviewed articles addressed research gaps, trends, and common covered evidence-based decisions based on the findings of the systematic mapping. Hence, this paper boosts the broader cooperation between in-house software development companies and their clients to elicit, customize, and adopt the factors based on clients' demands.

A Socio-Pragmatic Analysis of The Impact of English Training Program in Improving the Trainee’s Communicative Competence

Fatimah Abdul Ghani Idrees 아시아영어교육학회 2023 The Journal of Asia TEFL Vol.20 No.2

Determinants of Economic Growth in the Developing Countries: An Extreme Bounds Analysis

Fatimah Hosseinpour,Mansour Zarra-Nezhad,Sayed Aziz Arman,Ahmad Salahmanesh 중앙대학교 경제연구소 2019 Journal of Economic Development Vol.44 No.4

The present study aimed to test the hypothesis of inadequacy of growth theories in developing countries by identifying the robust determinants of economic growth under uncertainty in model selection. The extreme bounds analysis approach was adopted, and nearly 11 million regressions were estimated. Results showed that in developing countries, the behavior of some potential determinants of growth, such as corruption and bureaucracy quality, is against economic growth theories, and some of other variables are weak determinants of growth. The findings also confirmed the power of variables such as investment and trade proxies.

Subsidy Rationalisation for General Purpose Flour : Market and Economics Implications

Fatimah Binti Kari,Muhammad Mehedi Masud,Md. Khaled Saifullah 한국유통과학회 2017 한국유통과학회 학술대회 논문집 Vol.2017 No.-

Subsidies are an instrumental policy making tool for many governments, but their importance depends on the market situation of the national economy. Efficient subsidy implementation would allow the government to correct market failure thereby aligning social and private costs and benefit. The general objective of this study is to justify the need to rationalise subsidies for food items such as flour. This study assessed the structure and conducts of the general purpose flour market in Malaysia; and analysed the impact of subsidies on market performance to recommend policies to increase market efficiency under the subsidy rationalisation program. To accomplish these objectives, the study adopted a microeconomics market analysis as well as the standard structure and performance analysis method. These two approaches showed the characteristics of an industry’s consumer behaviour, competition, as well as the efficiency associated with government regulatory policies on the flour industry. One of the biggest influences on the domestic market is related to the food consumption behaviour of the general population. Food consumption behaviour reflects global trends. As income rises, food trends tend to be consumed in processed form or in such a way that adds value in another manner such as the preparation of food products.

Single Incision Laparoscopic Cholecystectomy at UKM Medical Centre: An Early Experience

( Fatimah Nabila Fauzi ),( Eman Amin ),( Hairol Othman ) 대한간학회 2017 춘·추계 학술대회 (KASL) Vol.2017 No.1

Aims: Laparoscopic cholecystectomy is the gold standard treatment for gallbladder disease. The technique of using single incision for laparoscopic cholecystectomy is relatively new in Malaysia but it has been widely practiced in other countries. We have embarked on single incision laparoscopic cholecystectomy (SILC) at our institution. The aim of our study is to prove its safety, feasibility as well as patient’s satisfaction. Methods: A total of 48 patients were recruited and underwent SILC at UKMMC between September 2014 to December 2016. All procedures were performed by a single experienced surgeon, under general anaesthesia. A standard 30mm transumbilical incision made for access. We observed the Strasberg critical view of safety in all cases. Technical difficulty was assessed according to Cusheiri scale. Results: 37 patients (77%) were female. The mean age was 50.2 years(range:18 - 80).The mean BMI was 22.9(range:19.0 - 28.1). 7 patients need additional ports (1 port added in 3 patients, 2 ports added in 4 patients). This corelate with higher Cusheiri scale for difficulty. The conversion rates is 14.6%. The mean operating time was 82.3 minutes (range:40 - 170).The operating time varies widely partly due to technical difficulty and patient’s factor. This is also reflected by the long learning curve. The mean score for post operative pain was 3.3 (range:0 - 7) and none reported pain that interrupted daily activities. At 2 weeks follow-up, patients were highly satisfied with resultant scar. The mean satisfaction score was 8.9 (range 7 - 10). 4 patients (8.3%) developed grade 1 SSI at the umbilicus, which resolved with frequent dressing. Conclusions: SILC is technically challenging compared to conventional laparoscopic cholecystectomy. We conclude this technique is safe and feasible with high patients’ satisfaction for cosmesis and less post-operative pain.