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      • KCI등재

        중고패션제품의 소비가치가 태도와 재구매의도에 미치는 영향 -패션연출 자신감의 조절효과-

        추태귀 ( Tae Gue Choo ),박현희 ( Hyun Hee Park ) 한국의류학회 2013 한국의류학회지 Vol.37 No.4

        This study investigates the influence of consumption value on attitude and the repurchase intention of secondhand fashion goods. In addition, this study examines the effect of consumption value on attitudes according to self-confidence in fashion coordination. Questionnaire data from 220 university students who made purchases of secondhand fashion goods were analyzed. The results were as follows. First, there were 5 factor solutions for the consumption value of secondhand fashion good: rare value, emotional value, functional value, social contribution value, and economic value. Second, rare value, social contribution value and economic value had a positive impact on the attitude toward secondhand fashion goods. Third, attitude had positive impact on the repurchase intention of secondhand fashion goods. Fourth, there was a significant difference in the magnitude of the effect of consumption value on attitude according to self- confidence in fashion coordination. The results of this study provide various guidelines for marketers or retailers who are interested in secondhand fashion goods.

      • KCI등재
      • KCI등재
      • KCI등재

        연구논문 : 백화점 중간관리 형태에서 패션제품 판매원의 백화점에 대한 인식

        이현진 ( Hyun Jin Lee ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2013 한국의류산업학회지 Vol.15 No.1

        This study investigates the perception of conflict and satisfaction factors by salesperson of department store middle management system. This study was performed through a qualitative research method. Ai in-depth interview was given to 14 fashion shop managers and salespeople who have three or more years of department store work experience. The results show two categories of factors(factors according to power sources and factors according to job environment) that influence the perception of department store middle management system by fashion product salesperson. The fac-tors(according to power sources) were classified into coercive power, reward power, expert/informational power, and ref-erent power. The factors(according to job environment) were classified into physical environment, work conditions, and regulations.

      • KCI등재

        연구논문 : 업사이클링 패션제품의 지각된 위험 차원과 신뢰, 구매의도 및 추천의도의 영향 관계

        박현희 ( Hyun Hee Park ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2015 한국의류산업학회지 Vol.17 No.2

        This study identifies factors of perceived risk of up-cycling fashion products and investigates perceived risk factors that influence consumers`` trust, purchase intention, and recommendation intention towards upcycling fashion products. We also examine the relationship of trust, purchase intention, and recommendation intention for upcycling fashion products. A qualitative research method using a free narrative form and depth interview were used. The perceived risk from up-cycling fashion products generated 5 factor solutions: aesthetic risk, sanitary risk, social risk, performance risk, and economic risk. Next, 201 effective data were collected from a questionnaire survey and analyzed with SPSS 22.0. The results are summarized as follows. First, aesthetic risk and performance risk had a negative effect on products. Second, aesthetic risk and performance risk had negative influence on purchase intention for upcycling fashion products. Third, performance risk had a negative impact on recommendation intention for upcycling fashion products. Fourth, trust had positive effect on purchase intention and recommendation intention for upcycling fashion products. The results of the current study provides various theoretical and practical implications for marketers and retailers interested in up cycling fashion products.

      • KCI등재

        백화점 중간관리 형태에서 백화점 및 패션업체의 권력원천과 판매원의 직업의식이 직무만족에 미치는 영향

        이현진 ( Hyun Jin Lee ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2012 한국의류산업학회지 Vol.14 No.2

        The purpose of this study was to examine the effect of power sources of department store and fashion company, and salesperson`s job consciousness on job satisfaction in the middle management system of department store, Questionnaire data from 193 salespeople in the middle management of department store were analyzed by reliability analysis, factor analysis, correlation analysis, multiple regression analysis, hierarchical regression analysis. The results of this study were as follows: First, coercive power, informational and expert power, and referent power of department store had significant effects on job satisfaction. The coercive power of department store had a negative influence on job satisfaction, while informational and expert power, and referent power of department store had a positive influence on job satisfaction, Second, referent power, expert power, reward power, coercive power of fashion company had a positive influence on job satisfaction. Third, referent power of department store had a greater influence on job satisfaction than other power sources. Fourth, job commitment and pride, prospect awareness had a positive influence on job satisfaction, while professional self-awareness had no effect on job satisfaction.

      • KCI등재

        소비자 자신감과 패션연출 자신감이 중고패션제품에 대한 태도와 구매의도에 미치는 영향

        박현희 ( Hyun Hee Park ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2012 한국의류산업학회지 Vol.14 No.4

        This study examined the influence of consumer self-confidence and self-confidence in fashion coordination on the attitude toward secondhand fashion goods and the purchase intention of secondhand fashion goods. Questionnaire data from 346 university students were analyzed and the results were summarized as follows. First, there were five factor solutions in consumer self-confidence: information acquisition, personal outcomes decision making, social outcomes decision making, consideration-set information, persuasion knowledge. Second, information acquisition, social outcomes decision making, and consideration-set information had significant effects on self-confidence in fashion coordination, while personal outcomes decision making and persuasion knowledge had no effect on self-confidence in fashion coordination. Third, self-confidence in fashion coordination had a significant effect on attitude toward secondhand fashion goods however, it had no effect on purchase intention of secondhand fashion goods. Fourth, attitude toward secondhand fashion goods had a significant effect on the purchase intention of secondhand fashion goods. The results show diverse implications for marketers and managers of secondhand fashion goods.

      • KCI등재

        텍스타일 디자인 전문 인력양성을 위한 교과과정 연구

        이현진 ( Hyun Jin Lee ),추태귀 ( Tae Gue Choo ),구양숙 ( Yang Suk Ku ) 한국의류산업학회 2013 한국의류산업학회지 Vol.15 No.6

        This study investigated the current curricula for the training of textile design specialists. In-depth interviews were conducted with 6 practitioners working in the textile design industry; subsequently, the curricula offered by 20 textile design-related departments at 4-year and 2-year colleges in Korea were used for the data analysis. The results of this study were: First, the problems of textile design education were ① a limited understanding of commercial designs, ② an education system concentrated on pattern designs, ③ limited creativity and design expression capacity, ④ limited practical ability and the analysis of collection. Second, most textile design departments at Korean colleges were located in the Seoul/Gyeonggi district and Gyeongbuk/Gyeongnam district. Third, textile material and imagination/expression subjects were a limited part of the curricula; subsequently, a long-term and systematic education system (by college year) was required for the use of basic education subjects. Fourth, there was a shortage of practical subjects in college education despite the perception of commercial designs; in addition, a professional design education (by material and use) were an important part of practical business.

      • KCI등재

        연구논문 : 백화점 중간관리 형태에서 패션제품 판매원의 패션업체에 대한 인식

        이현진 ( Hyun Jin Lee ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2011 한국의류산업학회지 Vol.13 No.5

        The purpose of this study was to investigate salesperson`s perception of fashion company in the middle management system of department store. This study was conducted by a qualitative research method. An in-depth interview was managed to 14 fashion shop managers and salesperson who have three or more years of work experience at the department store. Interview details were classified three categories: relations with fashion company and others, concern with products supply, concern with products sales. First, the positive factors on relations with fashion company are mutual trust, stability of fashion company, coordination and consideration for shop, communication with fashion company, methodical IT system, methodical education, and social gathering support. The negative factors are unilateral breach of contract from fashion company, communication problem, gap between sales status in shop and product design in fashion company, lack of professional education, difficult of participating in education, and inadequate employee benefits. Second, the positive factor on products supply is priority of products supply. The negative factors are lack of main items, product procurement lacking rapidity, and problem of securing a supply. Third, the positive factors on products sales are brand pride, display and information support about products, and free gift support. The negative factors are unfair selling commission policy, sales pressure, and excessive responsibility.

      • KCI등재

        연구논문 : 중고패션제품의 구매경험에 따른 소비자 특성

        박현희 ( Hyun Hee Park ),추태귀 ( Tae Gue Choo ) 한국의류산업학회 2011 한국의류산업학회지 Vol.13 No.6

        This study explored the differences in consumer characteristics- consumer self-confidence, attitude toward, trust and purchase intention for secondhand fashion goods, self-confidence in fashion coordination, price sensitivity for fashion product, and environment conservation consciousness- according to purchasing experience of secondhand fashion goods. A set of questionnaire was administered to 400 university students in Daegu from 18 to 28 April 2011. Data were analyzed by factor analysis, Cronbach`s α, frequency t-tests. Secondhand fashion goods shoppers were 135(37%) and non-shoppers were 230(63%). The difference analysis results between the two groups were as follows. First, in consumer self-confidence, shoppers showed higher than non-shoppers except persuasion knowledge, and there was no difference in marketplace interfaces between the two groups. Second, there were significant differences in attitude toward secondhand fashion goods, trust and purchase intention for secondhand fashion goods between the two groups. Third, shoppers had higher self-confidence in fashion coordination than non-shoppers, but there was no difference in environment conservation consciousness and price sensitivity for fashion product between the two groups. For future study, it is suggested to find out more general characteristics of secondhand fashion goods shoppers covering other age brackets.

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