광주 한복산업 집적지의 특성과 최근 변화

허승연,안명숙 한국의상디자인학회 2019 한국의상디자인학회지 Vol.21 No.3

This study examines the characteristics and recent changes of the Hanbok industrial cluster in Gwangju Metropolitan City, in order to understand the problems in the activation of the Hanbok industry and to seek future policies. A total 32 companies comprise the ‘Small Manufacturer Specialized Support Center of Hanbok’ and were surveyed with a 41 questions with questions in four categories. The Gwangju Hanbok area has been in existence for more than 40 years and was composed of small groups of one or two manufacturers. They are experiencing the same difficulties as other Hanbok clusters, such as the aging of workers, the downturn of dress culture, and changing consumption paradigms. However, since 2015, various efforts have been made in order to seek countermeasures to cope with such difficulties, particularly with the foundation of the ‘Small Manufacturer Specialized Support Center of Hanbok’ with the support of the Ministry of Small Venture Business. This study focuses on the alterations in the current Hanbok industry due to the IT industrialization as well as the changes in the locations of the Hanbok clusters due to the revitalization of old towns by local governments., The results providing an opportunity to appreciate the problems therein and seek the solutions. Small manufacturers of the Hanbok cluster are trying to improve their entrepreneurship, digital technology application, and knowledge in accordance with the socio-economic trends, but they have limitations to practically apply it to business, barely keeping the minimum production base. The central government and the Gwangju should reinforce and expand the support for marketing and public relations for the Hanbok to foster the designer population, to establish mutual brands, to raise brand awareness, and to promote the technological perfection of the individual businesses, to allow them to cope with the current market trends, in order for the technological development and firm settlement of the local Hanbok industrial cluster.

한국 전통 꽃문양을 활용한 철릭형 신한복의 3D 텍스타일 디자인 개발

허승연,안명숙,차수정 한국의상디자인학회 2022 한국의상디자인학회지 Vol.24 No.2

The purpose of this study is to implement the textile design applying the floral pattern shown in Korean traditional fabrics and the New-Hanbok Chulic Dress in 3D through a virtual fitting system. As a research method, first, we analyzed the floral pattern types of fabrics in the literature related to traditional Korean textiles. Second, we developed textile designs of traditional flower motifs using 13 extracted flower types. Third, we applied the floral textile designs to the 3D original form of new-Hanbok Dress produced based on design preference survey results. The findings derived through this study are as follows. First, among Korean traditional patterns, the type of flowers used in textiles were blossom of chrysanthemum, orchid, camellia, apricot, peony, peach, pomegranate, hydrangea, narcissus, lotus, plum, chinese rose, and rosa rugosa. Second, this study found that the value of traditional culture can be further increased by using traditional flower patterns as an infinite source of creative design. Third, it was confirmed that the new-Hanbok can be developed endlessly as a clothing design that combines various morphological modifications and patterns without departing from traditional designs. In the future, if the research on costume design using various items of traditional clothing and the development of textile designs based on traditional culture continues, the development of new clothes design that leads to the development of Korean traditional clothing culture and meets the sensibilities of modern people will be endless.

그로테스크의 특징을 활용한 패션 일러스트레이션 연구

허승연 한국의상디자인학회 2019 한국의상디자인학회지 Vol.21 No.1

This study was initiated to add value to fashion illustration as a genre of plastic art, as its importance as a progressive visual art is growing. The research purpose is to analyze characteristics of Grotesque, a subculture that emerged from the challenges and problems of groups which deviated from social and cultural trends, and to develop fashion design illustration utilizing the characteristics unique to that subculture. As a method of research, this study examined the characteristics and expression methods of Grotesque, which appeared in fashion literature, referenced a prior study of Grotesque, and developed fashion design illustration using Grotesque as a based. The result of this study are as follows. First, the characteristics of Grotesque that are applicable to fashion illustration were derived as 'evil, aversion, playfulness, heterogeneity, and abnormality'. Second, the expressive elements of Grotesques, reflecting the beauty of ugliness, present a methodology for developing new and creative fashion design illustrations. Third, it was found that Grotesque fashion illustration is a visual tool that is suitable for expressing the problematic origins of human existence, values, alienation, and social chaos. Fourth, 'arthropod' motifs were identified as a suitable theme for extracting the newly integrated Grotesque images through the process of contradiction and confrontation between humans and objects. Fifth, the Grotesque fashion illustrations could be understood in terms of plastic arts, and could provide a gateway to rediscovering human dignity. Based on the finding, we expect that creative design thinking and development that combines the motifs of various themes and Grotesque's expressive methods will proceed more deeply and specifically.

신한복 치마에 대한 인식과 디자인 선호도에 관한 연구

허승연,차수정,안명숙 한국의상디자인학회 2020 한국의상디자인학회지 Vol.22 No.2

The purpose of this study is to identify the perception of New-Hanbok Skirts that female consumers have and to analyze the design preference based on the analysis of designs of skirt products currently in distribution. Based on the analysis of the New-Hanbok brand website, the research was conducted through a survey of 355 women in their 20s and older. The survey consisted of 24 questions which were divided into pattern, color, material, and recognition type questions. The research results are as follows. First, most adult women answered that a New-Hanbok skirt is appropriate to wear at a holiday, anniversary, or outer dress for the spring and autumn seasons, and the design is the most important thing when considering buying. However, the ratios of wearing experience and possession were very low. Second, the preferred design aspects of a New-Hanbok skirt were the Jarak-skirt or Deot-skirt, calf-length, 5cm width of the waistband, 3cm uniform crease, a normal length waistband, bright neutral colors, and a waistband in different colors. For the double skirt, the design that shows 4cm of lining fabric and the different colors of upper fabric was the most preferred. The most preferred material was plain cotton. On the other hand, small floral patterns were preferred for patterned materials, and opaque upper fabric was most preferred for the double skirt. Through this study, it was confirmed that the Hanbok is seen as a positive aspect for modern consumers.

메종 에르메스 비주얼 머천다이징에 나타난 특징 : 윈도우 디스플레이를 중심으로

허승연,이연희 服飾文化學會 2013 服飾文化硏究 Vol.21 No.1

The purpose of this study is to consider and analyze the VM's characteristics of Maison Hermes which has tried continuously space presentations through the sensibility and differentiated strategy focusing on the flagship store window displays of Hermes. The framework for analysis of this study is established by related precedent studies. The results of this study were drawn through qualitative analysis of experts' group. The results of this study are as follows. Maison Hermes window displays have been unfolded a total of 57 times for 10 years, and have introduced a variety of themes by cooperating with 40 artists in various fields. Hermes set up eight types of themes in order 10 show the window displays, and these themes have been developed by the method of display presentation such as surrealistic, symbolic, mood, realistic, information. A majority of the participating artists was the Japanese. In addition, the display components such as the materials that can be easily accessible in everyday life, the object productions that were embodied the tangible and intangible image, the nostalgia, the child's world, good, colors, etc., were most frequently utilized for an effective display presentation of the themes that have been set according to each season. The most frequently used development techniques applied Hermes windows·VP were the "depaysement", "the descriptive narrative", and "scene of dramatic contrast". It turned out that a majority of the primary colors to make up Hermes window displays were analyzed by the red-orange and white color.

신장이식 면역억제요법 가이드라인 개발을 위한 권고안 적용 범위 및 핵심질문 선정

허승연,한나영,손민지,류정화,양재석,오정미 한국임상약학회 2019 한국임상약학회지 Vol.29 No.1

Background: Although a growing number of guidelines and clinical researches are available for immunosuppressive treatment of post-transplantation, there is no clinical practice guideline for the care of kidney transplant recipients in Korea. Selection of a researchable question is the most important step in conducting qualified guideline development. Thus, we aimed to formulate key questions for Korean guideline to aid clinical decision-making for immunosuppressive treatment. Methods: Based on previous published guidelines review, a first survey was constructed with 29 questions in the range of immunosuppressive treatments. The experts were asked to rate the clinical importance of the question using a 5-point Likert scale. The questions reached 60% or more from the first survey and additional new questions were included in the second survey. In analyzing the responses to items rated on the 9-point scale, consensus agreement on each question was defined as 75% or more of experts rating 7 to 9. Results: In the first survey, 50 experts were included. Among the 29 questions, 27 were derived to get 60% or more importance and 3 new questions were additionally identified. Through the second survey, 9 questions were selected that experts reached consensus on 75% and over of the options. Finally, we developed key questions using PICO (patient, intervention, comparison, and outcome) methodology. Conclusion: The experts reached a high level of consensus on many of key questions in the survey. Final key questions provide direction for developing clinical practice guideline in the immunosuppressive treatment of transplantation.

조선시대 조각보의 입체적 표현을 통한 3D패턴 텍스타일 디자인과 패션상품 개발

허승연 한국의상디자인학회 2023 한국의상디자인학회지 Vol.25 No.2

The purpose of this study is to develop 3D pattern textile design of traditional Jogakbo motifs and fashion products using it. As a research method, first, through literature review, the three-dimensional representation of geometry on a plane with Jogakbo, design cases were examined. Second, through a survey, the purchase perception and design preference of Jogakbo cultural products was analyzed. Third, based on the results of the survey on color and print, the 3D pattern design for each type of Jogakbo is printed, and then textile fashion cultural products were developed. The results of this study are as follows. First, the reason why the public was not attracted to the purchase of cultural products was disatisfaction with practicality, unsuitable preference, price adequacy, aesthetics, and originality. Therefore, it was analyzed that quality, practicality, price, carry-on storage harmony and manageability, as well as aesthetic design were important factors for consumers. Second, the stereoscopic space on the plane expanded the two-dimensional plane space by forming a cube through the division and dissolution of geometry could be visualized using color expression of cubes of different brightness depending on the direction of light. Third, Jogakbo had eight types consisting of four detailed forms and three arrangement methods. The 3D pattern design could be developed through regular disolution and stereoscopic construction using Jogakbo's representative images for each type. In addition, it was found that it was easy to produce Jogakbo fashion products suitable for modern people through 3D pattern digital textile printing applying traditional colors.

주상절리를 활용한 텍스타일 패턴디자인과 타이벡 패션상품 개발

허승연 한국의상디자인학회 2023 한국의상디자인학회지 Vol.25 No.3

The purpose of this study is to develop a textile pattern design using the columnar joints motif and a Tyvek fashion clutch bags using it. As a research method, first, through a literature review, columnar joint and Tyvek are understood, and design cases were considered. Second, through a survey, the purchase perception and design preference of columnar joints cultural products were analyzed. Third, based on the results of the survey on color and print, the pattern design for each type of columnar joint were developed, and the uv-printed Tyvek clutch bag was developed. The results of this study are as follows. First, the reason why the public was not attracted to the purchase of cultural products was dissatisfaction with practicality, price adequacy, and aesthetics. Therefore, it was analyzed that quality, practicality, price, carry-on storage, collection value, and casualness, as well as aesthetic design were important factors for purchasing factors pursued by consumers. Second, consumers preferred small goods the most for cultural products, and they pursued the use of colorful and contrasting colors, modern and geometric patterns, and eco-friendly materials, such as Tyvek. Third, columnar joint can be classified into three cross sections and four arrangements. The design unit of the columnar joint could be expressed as a hexagonal column, and 12 different pattern designs could be developed according to the cross sections and arrangements type. In addition, it was found that it was easy to produce fashion products suitable for the sensibility of modern people by utilizing Tyvek materials.

독립형 남성 백화점의 머천다이징 고찰 - 일본 도쿄를 중심으로 -

허승연 사단법인 한국브랜드디자인학회 2017 브랜드디자인학연구 Vol.15 No.4

본 연구의 목적은 독립형 남성전용 백화점 머천다이징을 비교 분석하여 그 유형 및 필수요소를 고찰하는 것이다. 분석대상은 일본 도쿄의 4대 남성 백화점인 이세탄과 마루이, 109, 한큐 백화점이며, 이론적 고찰은 남성패션 및 백화점 관련 문헌, 웹사이트와 현장조사를 통해 정립하였다. 남성 백화점은 고소득층과 중산층 기반 MD로 분류할 수 있다. 필수요소는 다음과 같다. 첫째, 남성 백화점은 고객 연령대와 소비수준을 고려한 명확한 타깃 구분과 적절한 상품구성을 실행되어야 한다. 둘째, 남성 백화점은 획일화된 대형유통매장의 동질화 이미지를 탈피하기 위해 다른 방식의 상호생존 전략을 모색해야 한다. 셋째, 남성 백화점은 고객층 소비패턴과 욕구분석을 바탕으로 직매입 형태의 자주편집매장을 계획적으로 운영해야 한다. 넷째, 남성 백화점은 고객요구가치의 분석과 예측을 통해 급변하는 유통환경에 대응 가능한 체험형 소비공간 구축 방안을 모색해야 한다. 다섯째, 남성 백화점은 다양한 연령 및 모든 소득층의 소비욕을 고려한 대중적 회귀성 상품기획을 지속적으로 전개해야 한다. 본 연구는 패션유통의 혁신을 꽤 할 수 있는 예비 실무자 양성을 위한 지식 전달과 학술적 데이터베이스를 제시할 것이며, 국내 남성소비자에게 적합한 신개념형 유통 시스템 개편에 주목할 수 있는 계기를 마련할 것이다. The research purpose is to consider its types and essential elements through comparative analyze the status of merchandising of stand-alone men’s department stores. The research range is limited four men’s department stores ‘Isetan, Marui, 109, Hankyu’in Tokyo, Japan. The study conducted theoretical research consideration through literatures on men’s fashion, department stores and internet website and spot visit. The MD types of men’s department store are classified as a base of high income group and middle class. The essential elements are as follows. First, men’s department store has decided on the clear and major target in consideration of the age range and consumption standard of customers, and have executed the merchandising composition adequate for it. Second, men’s department store has to establish symbiotic strategies in each different way in order to abandon its fixed image as uniform large distribution store. Third, men’s department store deliberately has to be run independent multi-shops of direct buying types, based on consumption patterns and analysis of customers’ needs. Fourth, men’s department store has to pursue methods for building experience types based consumption space to cope proactively with the rapidly changing distribution environment through a analysis and prediction on needs and values of customers. Lastly, men’s department store has to establish and develop constantly public regressive merchandising to meet consumption customers’ needs of multiple income class and various age ranges.

21세기 디지털 패션에 나타난 인터랙션

허승연(Seung Yeun Heo),이연희(Youn Hee Lee) 한국복식학회 2013 服飾 Vol.63 No.4

The purpose of this study is to analyze the factors of action and reaction through the examples of luminescence digital fashion design, which is a part of the interactive digital paradigm in 21st century, and to classify types of interaction expressed in luminescence digital fashion design. The significance of this study is to provide an effective database for researches on new ideas and expression methods of fashion design using luminescence digital device. The contents are as follows. First, identifying the concepts of interaction, digital fashion, and luminescence digital device. Second, analyzing the factors that put the luminescence digital device into effect through materials such as the collected photos and the stimulus behind the materials. Third, analyzing and classifying types of reaction according to the types of stimulus in luminescence digital fashion design. Detailed use of luminescence digital devices in Fashion designs did not start until after 2000 so the scope of this study starts from 2000 and on. The methods of this study are as follows. The theoretical frameworks of digital fashion and interaction were setup by using information from various related books, papers, and internet sites. In addition, the empirical analysis was performed using collected photos and explanations through related Internet sites of digital fashion. Through the study, the interaction types in 21st century`s luminescence digital fashion design can be expressed variously according to the current input type, biometric recognition type, environment recognition type.