자동차의 구매의도에 미치는 요인에 관한 연구

배영주,Bae, Young-Ju 대한안전경영과학회 2021 대한안전경영과학회지 Vol.23 No.2

This paper conducted an empirical study to identify the causal relationship of factors affecting the purchase intention of automobiles from the customer's point of view. This study sets the purchase intention as a result variable and constructs a causal model with brand image, product attributes (exdogenous variable), and customer value (endogenous variable) as a cause that affects purchase intention. The results of this study are summarized as follows. First, the symbolic image of the brand was found to have a very significant effect on customer value (p=0.01), and the external attribute of the product also had a significant effect on customer value (p=0.1). Second, customer value was found to have a very significant effect on purchase intention (p=0.01), and the functional image of the brand also had a significant effect on purchase intention (p=0.1). Third, there is a strong positive (+) correlation between the functional image of the brand and the symbolic image of the brand, the intrinsic attribute of the product, and the external attribute of the product, and also between the symbolic image of the brand and the intrinsic attribute of the product and There was also a positive (+) correlation between extrinsic attributes. Therefore, in order to increase customer value, automobile manufacturing companies have a functional value of products from a customer-oriented perspective. It is judged that every effort should be made to maintain a lasting relationship by grasping the values of customers, which are social values, emotional values, situational values, and cognitive values.

응용논문 : EXTOPSIS 모형을 이용한 다중특성치의 파라미터설계

배영주,김광수,이진규 ( Young Ju Bae,Kawng Soo Kim,Jin Gue Lee ) 한국품질경영학회 1996 품질경영학회지 Vol.24 No.3

학습자 자기평가 활동에 관한 사례연구 : 내러티브 글쓰기(narrative writing)를 중심으로

배영주(Youngju Bae) 한국열린교육학회 2009 열린교육연구 Vol.17 No.1

최근 미국을 비롯한 여러 나라에서 학습자 자기평가가 관심의 대상이 되고 있다. 아쉬운 것은, 그와 관련된 연구와 실천의 대부분이 대학에서, 그것도 교수자의 철저한 지도와 관리 하에 시도되고 있는 것들이어서, 중등학교 수준의 교육 장면에서 교수자의 개입 없이도 수행될 수 있는가 하는 문제에 대한 단서를 찾기 어렵다. 연구자는 학습자 자기평가가 대학 뿐 아니라 중등수준의 교육에서도 구현될 필요가 있다는 판단 하에, 그 가능성과 특징을 추출하는 질적 사례연구를 수행하였다. 평생교육적 관점에 터하여 4명의 기술계 고등학교 학생들과 초․중졸의 학력을 가진 30-40대 성인 6명을 연구 참여자로 선정하여 글쓰기를 통한 자기평가를 수행토록 함으로써, 내러티브 글쓰기를 통한 학습자 자기평가의 수행토록 함으로써, 내러티브 글쓰기를 통한 학습자 자기 평가의 수행양태를 확인하고 그에 영향을 미치는 요소를 구명함으로써 촉진방안을 마련하는 작업을 수행하였다. 연구 결과, 일부 학습자들이 상당한 수준의 자기평가를 수행할 수 있음을 확인할 수 있었으며, 자기평가의 수행 양태와 국면, 그리고 그것에 영향을 미치는 요소들을 추출할 수 있었다. 학습자 스스로 자신의 학습활등을 관리해야 하는 ‘평생학습 시대’에 어떻게 자기평가를 촉진할 수 있는가 하는 방안들도 지적하였다. Recently, several countries have paid their attention to learner/student self-evaluation. The learner self-evaluation became the one of the new alternative evaluation methods which asked the learners to do the evaluation for their own learning activities. Many researchers have tried to apply this new evaluation method to the college students and they could have reported the successful results of learner self-evaluation. Learner self-evaluation makes the learners act as persons holding a responsible position in their learning activities. In this point, learner self-evaluation is not only a kind of new evaluation metho, but also a sort of the new learning strategies, especially for making learners be a active learners or self-directed learners. for this reason, I placed my expectation for making leaners be more active on their learning. But actually I couldn't be make sure that whether the learners especially on the secondary education could do the self-evaluation to a successful issue. I though doing the self-evaluation could give some good effects for their learning to all the people, so I believed every learner had to be able to do the self-evaluation. To ascertain its possibility and characteristics, ten learners who are on the secondary education, 4 high school students and 6 adult learners were chosen as the subjects of the investigation, and they were asked to do the self-evaluation through the narrative writings. Consequently, I could find that the learners on secondary education were able to do their self-evaluation successfully, although every learner could not. I could also capture the characteristics and limitations of their self-evaluation and extract some suggestions for it. Through this research, it was confirmed that learner self-evaluation could get to bring self-directed learning and lifelong education would have to deliberate on it.

자유학기를 활용한 중학생의 ‘깊은 학습’(LiD) 프로그램 개발 및 효과 연구

배영주(Bae Youngju) 학습자중심교과교육학회 2019 학습자중심교과교육연구 Vol.19 No.6

학습주도력 및 문제해결력 배양이 어느 때보다 중요해진 상황에서 연구자는 캐나다 교육학자 K. Egan이 제안한 ‘깊은 학습’(LiD) 개념에 주목한다. 한 가지 주제를 중심으로 학습자 스스로 학습을 주도하는 깊은 학습(LiD) 수행을 통해 학습주도력과 문제해결력 배양이 가능할 것으로 보고 이 연구는 이 개념을 적용한 중학교 자유학기활동 프로그램을 개발하고 효과검증을 시도한다. 프로그램은 자유학기에 적용될수 있도록 총 10주, 20시간 분량으로, LiD 활동을 효율적으로 촉진할 수 있는 몇 가 지 중요 요소로 구성되었다. 구안된 프로그램은 광주광역시 중학교 1학년 46명을 대상으로 실시되었고, 효과분석을 위해 사전-사후 검사를 통한 단일표본 t-검증이 수행되었다. 연구 결과, 프로그램에 참여한 학생들의 학습주도와 문제해결력에 전반적 인 향상이 이루어졌음을 확인할 수 있었다. 학습주도력의 5개 하위 영역 중 4개 영역에서, 8개 문제해결 영역 중 5개 영역에서 프로그램 적용 전-후 점수가 유의미한 증가를 보였다. 소수 학생만을 대상으로 진행된 이 연구의 결과를 일반화하는 데 한계 가 있을 것으로 보이지만, 그럼에도 불구하고 LiD 개념을 적용한 국내 첫 프로그램개발과 효과검증 연구라는 점에서 의의를 갖는다고 보며, 향후 본격적인 연구 수행을 통해 우리 학교에서도 학생주도의 탐구 활동이 활발히 이루어지는 역동적인 공간 으로 쇄신되기를 기대한다. Recently, the importance of self-directed learning ability and problem-solving skills have been emphasized more than ever. This study focuses on the concept of ‘Learning-in-depth’(LiD) proposed by K. Egan, a well-known Canadian educator, which is expected to be a useful way to improve students’ abilities of self-directed learning and problem-solving skills. The purpose of this study is to develop a program for free semester of middle school applying this concept and verify its effectiveness. The developed LiD program consists of several important elements that could efficiently facilitate LiD activities, in a total of 10 weeks, 20 hours. The program was applied to 46 first-year middle school students in Gwangju, and single-sample t-testing was carried out through pre-post inspection for effect analysis. As a result of the study, the researcher can ascertain the overall improvement in the self-directed learning ability and problem-solving skills of the students who participated in the LiD program. Although there is a limit to the generalization of research results, this study is tmeaningful in that it is the first study of LiD program development and effectiveness verification. More research needs to be carried out in the future at a wider and higher level. Through this, the researcher hope our school will be transformed into a dynamic space where student-led explorations take place actively.

아동의 자기주도적 학교학습의 가능성과 실현 조건의 탐색

배영주 ( Young Ju Bae ) 한국교육과정학회 2006 교육과정연구 Vol.24 No.2

대학생들의 삶 속에서 드러나는 학습주도의 양상 탐색

배영주(Bae, Youngju) 한국열린교육학회 2011 열린교육연구 Vol.19 No.4

지식기반사회, 평생학습사회의 도래로 자기주도학습의 중요성이 어느 때보다 강조되고 있다. 이 연구는 7인의 대학생의 삶 속에서 드러나는 학습주도 과정을 추적하여 그 구체적 양태와 특징, 그리고 관련요소 등을 구명함으로써 학습주도 촉진 방안을 제시하고자 하였다. 연구 결과, 대학교육에 대한 막연한 기대와 취업 달성이라는 두 가지 배경적 요소가 동기로 작용하는 가운데 연구 참여자들은 자유로운 탐구와 협력을 지향하는‘개방적 주도’와 효율성과 경쟁을 중시하는‘적응적 주도’, 그리고 의미맥락에 주목하는‘비판적 점검’을 나름대로 조절하며 학습을 주도하고 있었으며, 학년 상승과 함께‘개방적 주도’나‘비판적 점검’대신 오로지‘적응적 주도’로의 선택적 집중을 택하는 경향을 보임을 발견할 수 있었다. 연구자는 이러한 대학생의 학습주도 양태에 학습자 개인적 요인보다는 대학과 취업난이라는 상황적 요인의 영향이 강하게 작용하고 있음을 확인할 수 있었으며, 이 점에서 학습을 중심에 두는 대학의 혁신적인 변화가 시급함을 지적하였다. In a lifelong learning society and a knowledge-based society, it stands to reason that self-directed learning should be emphasized as one of the new alternative learning methods and educational principles. Since self-directed learning gives power to control learning to learners instead of teachers, it also could be regarded as one of the most important strategies aimed at gaining superiority whilst in a competition of knowledge. Based on this point, self-directed learning is also important to university students. The purpose of this study was to investigate how university students direct and manage their learning and to propose how to activate or facilitate their self-directed learning or self-directedness. This study employed a general qualitative design incorporating in-depth, semi-structured interviews for data collection. A sample of seven purposefully selected university students reflected diversity in grade, academic speciality, gender, and learning experiences. Data analysis revealed the following: The university students were practicing their self-directed learning in the forms of ‘liberal directedness’, ‘adaptive directedness’, and ‘critical monitoring’. In relation to this, they choose one or two forms of their personal judgement for self-directed learning. Low grade students exhibited the tendency to prefer the ‘liberal directedness’ compared to other systems, but upper grade students practiced only ‘adaptive directedness’. An atmosphere of freedom, educational customs in the university and the acute difficulty of getting a job have considerable influence upon the self-directed learning of university students. The innovative change of university educational customs was suggested as a plan for facilitation of self-directed learning for university students.

비통념적인 교육적 관계의 특징에 관한 사례 연구

배영주(Bae Young-Joo) 한국열린교육학회 2005 열린교육연구 Vol.13 No.1

이 연구는 그동안 주목받지 못했던 다소 이례적인 교육적 관계를 이해하기 위한 시도이다. 흔히 교육적 관계라 하면 쉽게 학교에서 볼 수 있는 교사-학생의 관계를 떠올려, 그것을 전형적인 교육적 관계라 여겨왔지만, 그것은 나름의 제한점을 갖는 한 가지 관계적 양상에 불과하다. 본고에서는 학교에서의 교사-학생 관계라는 통념적인 교육적 관계에서 벗어난 비통념적인 교육적 관계, 즉 연령 높은 사람이 그보다 어린 사람에게서 배우며 사회적 위치가 높은 사람이 아랫사람에게서 배우는 교육적 관계가 어떻게 형성되고 운영되며, 어떠한 특징을 갖는지를 구명함으로써 그동안 학교교육의 영항으로 주목받지 못했던 교육적 관계의 중요성과 그 가치를 강조하고자 하였다. 연구의 결과, 가르치는 사람과 배우는 사람의 역전된 연령적 서열과 사회적 위치가 교육적 상호작용 전반에 강하게 영항을 미쳐 교육적으로 적지 않은 혼란과 문제를 초래하기도 하지만, 그것을 적절히 조절하는 데 성공할 수만 있다면 역동적인 관계 형성은 물론이고 자기 주도학습과 교류교육, 그리고 메타 교육적 측면에서 상당한 강점을 지닐 수 있는 관계로 발전할 여지를 지니고 있음을 발견할 수 있었다. This paper is about a research conducted to explore the characteristics of non-conventional educational relationship. For long, the meaning of the educational relationship has often been reduced to and conventionalized as teacher-student relationship in a school system. In school, the teacher-student relationship has been assumed that a senior or professor should teach a junior or student, conversely, a junior or student study under a senior or teacher. But the non-conventional educational relationship is meant the reverse one of teacher and student in which a senior, service superior, or professor is taught by a junior, subordinate, younger brother, or student. Six adults who have some experience of revers relationship are chosen as the subjects of investigation, and interview is adopted as a research method. The result of this research shows that the reverse relationship of teacher and student, senior and junior tends to exerts an influence on educational interaction, consequently, gives rise to confusion and problems. But rather, it will be insisted that the reverse relationships of teacher and student have an great potential to ideal one. So, the task of facilitation of this sorts of relationship is come to the surface in adult learning and lifelong education.

‘포용적’ 평생교육체제 구축의 의미와 방향

배영주(Bae, Youngju) 이화여자대학교 특수교육연구소 2018 특수교육 Vol.17 No.3

연구목적: 이 연구는 최근 진행된 평생교육법 일부 개정을 계기로 주목받게 된 장애인 평생교육 활성화를 단순한 비형식교육 기회의 확충이 아닌, ‘포용교육’의 이념을 수용한 ‘포용적 평생교육’ 체제 구축 차원에서 고찰함으로써, 우리나라 평생교육이 통합과 포용을 구현할 수 있는 방향으로 진전될 수 있도록 그 구체적인 방향을 탐색한 연구이다. 연구방법: 문헌연구를 통하여 포용교육과 평생교육의 의미를 분석하는 가운데 이른바 ‘포용적 평생교육’ 체제 구축의 의미를 드러내고, 관련 법조항 분석을 통해 장애인의 교육 필요를 확인, 포용적 평생교육체제 구축의 방향을 도출하였다. 연구결과: 포용적 평생학습 인프라 구축, 기초교육의 재개념화, 분리 및 통합에 대한 학습자 선택권 존중과 포용적 교육과정 설계 및 운영, 그리고 포용적 학습결과 인정체제 구축을 포용적 평생교육 체제 구축의 방향으로 도출할 수 있었다. 결론: 연구자는 장애인 평생교육의 활성화가 단순한 장애인의 비형식교육 기회의 확충을 넘어선 이러한 방향의 ‘다문화적’ 체제구축으로 이어져야 함을 강조하였고 이를 위해 해소되어야 할 몇 가지 과제도 논의하였다. Purpose: The Lifelong Education Act was recently revised. The revised law mainly focused on expanding lifelong educational opportunities for persons with disability. However, the aim of the study was to promote such education by establishing a new lifelong educational system, and not simply expand the educational opportunities. Method: Based on a literature search, the meaning of ‘inclusion education’ and ‘lifelong education’ was analyzed in the context of establishing an ‘inclusive lifelong education’ system. Based on the analysis of relevant legal provisions, the educational needs of persons with disability were identified. Results: The study underscores the need for building lifelong education system for persons with disability via creation of lifelong learning infrastructure as well as expansion of educational opportunities. Toward this end, four tasks were identified: identification of learning needs for persons with disability, re-conceptualization of basic education, respect for learners" choice in education forms, and building a inclusive evaluation system for persons with disability. Conclusion: The activation of lifelong education for persons with disability should lead to the establishment of ‘inclusive’, and ‘multi-cultural’ lifelong educational systems beyond the mere expansion of non-formal educational opportunities for persons with disability.

글로벌 시민사회 구축을 위한 교육의 평생교육적 설계

배영주(Youngju Bae) 조선대학교 교과교육연구소 2016 敎科敎育硏究 Vol.37 No.2

This study emphasizes the need to construct global citizenship society which has had some uncertain prospects yet, and focuses on education as a kind of the mechanism for it. While there are so many flows or influences in opposition to conflicting globalization and these bring controversial points, I have global citizenship education stress as the way of solving problems. In this context, I try to specifically investigate some roles of global citizenship and I can suggest three themes of global citizenship education and a blueprint for it, which contains formal, nonformal, informal education system and children-youth and adults education system. Granting it to be imperfect and needed some continuous complement, I expect this study to be a new starting point for lifelong educational approach to global citizenship education for all.

대학의 평생교육적 전환과 대학평생교육원의 새로운 역할 탐색

배영주(Young Ju Bae) 조선대학교 교과교육연구소 2012 敎科敎育硏究 Vol.33 No.2

The new era of lifelong learning society needs universities to be changed. It has needed new appropriate higher education system to be made, which could fit into the change of the educational environments. In this situation, as one mode of higher education, universities have also been needed to adjust and re-conceptualize their identities and roles to the requirements of the times, so-called lifelong learning society. In this paper, the researcher tried to ask what the lifelong learning society is, what it calls upon universities to do, and how the universities can deal with it. As a result of the research, it could be cleared that universities must boldly expand their borders and roles and need to recreate the vision and mission to survive under the new learning environments of lifelong learning society. In this point, the lifelong-educationalization of the universities is needed and the university lifelong education centers have to play an important role in it. But current university lifelong education centers do not seem to be suitable to the newly required roles for the universities. So in this paper, the researcher suggested a new mission of them and proposed some new roles and tasks for them. Although it might be a kind of plot or an idea, the researcher s sure it could be realized and make universities be changed to fit in well with the requirements of the lifelong learning society.