프랜차이즈 스포츠센터의 서비스 품질이 고객만족 및 재구매 의도에 미치는 영향

이종길,이종호,유종렬 충남대학교 체육과학연구소 2006 體育科學硏究誌 Vol.23 No.1

The franchise sports center has been most popularized among sports service industry and has worked as a pivot of life sports. These franchise sports center should have an efforts to get the competitiveness by maintaining and managing of existing customers with differentiated marketing activities. Therefore, the study of deep analysis about the relationship of service quality, customer satisfaction, re-purchasing intention and word of mouth effect would become foundation to increase service quality, maximize customer satisfaction, and maintain existing customers and eventually it would become a major factor in establishing future marketing strategies. To achieve the purpose of this study, the questionnaires was conducted on male and female adults who use franchise sports centers in Oct. 2005. For the purpose of this study, the purposive random sampling method was used and four franchise sports centers of the most biggest sports center "R" was selected. The questionnaire was distributed to 400 members of franchise sports centers and finally, 372 data have selected except for unreliable 28 data. The finally selected data was analyzed with SPSS program V.10.0. In order to examine the characteristics of sample, the frequency analysis was performed and to examine the reliability of survey tool, reliability analysis was performed. Also, to analyze basic statistic quality and verify the hypotheses of the study, t-test, one-way ANOVA and regression analysis were conducted. Through the methods mentioned above, the results drawn from the analysis are as follows; First, as a result of examining the different customers' perceptions on service quality, customer satisfaction, re-purchasing intention and effects of word of mouth by demographic factors, except for the gender, age, re-purchasing intention and effects of word of mouth, statistically significant differences were indicated on the social status and customer satisfaction. Second, as a result of examining different customers' perceptions on service quality, customer satisfaction, re-purchasing intention and effects of word of mouth by using behavior of sports center, except for customer satisfaction, re-purchasing intention and effects of word of mouth, statistically significant differences were indicated on reliability of service quality. Third, to analyze the effects of perceived service quality on customer satisfaction ,the multiple regression analysis was conducted. Among five factors in service quality, 3 factors, tangibility, empathy and responsiveness gave statistically significant effects on customer satisfaction. Forth, to analyze the effects of perceived service quality on re-purchasing intention, the multiple regression analysis was conducted. Among five factors in service quality, 2 factors, tangibility and confidentiality gave statistically significant effects on re-purchasing intention. Fifth, to analyze the effects of perceived service quality on effects of word of mouth, the multiple regression analysis was conducted. Among five factors in service quality, 3 factors, tangibility, responsiveness and confidentiality gave statistically significant effects on re-purchasing intention. Sixth, to analyze the effects of customer satisfaction on re-purchasing intention, simple regression was conducted. The customer satisfaction imposed statistically significant influence on customers' re-purchasing intention. Seventh, to analyze the effects of customer satisfaction on effects of word of mouth, simple regression was conducted. The customer satisfaction imposed statistically significant influence on effects of word of mouth. Finally, to analyze the causal relation in service quality, customer satisfaction, re-purchasing intention and word of mouth, path analysis was conducted. Service quality affected customer satisfaction, re-purchasing intention and word of mouth. Customer satisfaction as a mediator variable between service quality and post purchase behavior also affected re-purchasing intention and wold of mouth. Also, correlations between re-purchasing intention and word of mouth imposed statistically significant influence.

지붕경사각 변화에 따른 막구조의 풍압 변화 특성

길용식,김동우,하영철,이광렬,김종락 대한건축학회 2003 대한건축학회 학술발표대회 논문집 - 계획계/구조계 Vol.23 No.1(구조계)

This paper describes on the results of 1:400 geometrical laboratory modeling of wind-induced point pressure on the membrane roof structure of Stadium with variable roof slopes. The wind flow for flat ground surface was simulated in a boundary wind tunnel at Kumoh National Institute of Technology. The roof slope of membrane structure changed into 5 types. The locations of wind pressures taps are distributed on the same upper and lower part of membrane roof. The resultant wind pressure for each measurement points are analysed on 2 categories. One is acting on upper direction, the other is lower direction. The results showed that in the case of upper direction the changes of wind pressures on the membrane roof are not dominant in regard to changing roof slope, but in lower direction wind pressures are increased at the rear part of roof with changing roof slopes.

폐결핵의 진단 및 치료반응의 평가에 있어 PCR의 임상적 유용성

유종길,오미희 건국대학교 의과학연구소 1997 건국의과학학술지 Vol.- No.7

Halothane 마취중 Vecuronium과 Pancuronium 투여가 심혈관계 및 회복시간에 미치는 영향

길기진,김종열,이정은,김혜자,최세진 충남대학교 의과대학 지역사회의학연구소 1986 충남의대잡지 Vol.13 No.2

This study was taken to abserve the effect on cardiovascular response and recovery time with pancuronium and vecuronium. The patients was composed of 20 healthly both sex adults who belong to class I of ASA physical status. Vecuronium 0.1mg/kg(N=10) and pancuronium 0.1mg/kg(N=10) was injected independently at 20 minutes after intubation by succinylcholine 1mg/kg and thiopental sodium. The results were as follow. 1. There were not a significant difference in arterial blood pressure and pulse rate before and after vecuronium injection. 2. After pancuronium administration, arterial blood pressure was not significant change but pulse rate showed significant increasing. 3. In the recovery time when T_1 was recovered to 25% after administration of muscle relaxants respectively, there were 26±7.2 min, vecuronium and 67±11.2 min, in pancuronium. 3. EKG was not change before and after vecuronium.

높은 지향성을 갖는 Air Line 결합기 설계

길준범,이성원,최영호,박종임,안달,박준석 호서대학교 반도체제조장비국산화연구센터 2000 학술대회 자료집 Vol.2000 No.1

본 논문에서는, 일반적인 스트립 구조의 결합기가 갖는 문제 즉, 높은 온도에서 나쁜 특성을 보이는 문제점을 극복하고자 Air Line Type의 결합기를 구현하였다. 또한 이 결합기는 24dB이상의 지향성을 가지고 있다. 해석을 위해 짝수 모드와 홀수 모드 해석법을 사용하였고, EM-Simulation으로 확인한 특성과 실제 제작된 20dB, 30dB Cellular 대역(800∼900MHz) Air Line 결합기의 결고 특성은 좋은 일치를 보여주고 있다. 또한 최대 장점인 온도 특성은 온도 데이터를 통하여 온도에 강한 특성을 보임을 알 수 있다.

흰쥐 전립선의 미세구조 분화에 미치는 Di-(2-ethylhexy1) phthalate의 영향

김완종,길영천,신길상 순천향대학교 기초과학연구소 2000 순천향자연과학연구 논문집 Vol.6 No.1

Di-(2-ethylhexyl)phthalate(DEHP) is a plasticizer and is known as one of endocrine disruptors. This study was carried out to investigate the ultrastructural changes of prostate during differentiation in male rat after oral administration of DEHP in dosages of 1g/kg, 2g/kg or 3g/kg in 0.5mℓ of corn oil daily for 15 days. In rats treated with DEHP, the prostate exhibited extensive histological alterations compared to that observed in controls. Many of the glandular lumens in the prostate were collapsed or reduced in width. The alteratrions of epithelial cells in the prostate of DEHP treaten rat were characterized by the increases of the nuclear to cytoplasm ratio and the heterochromatin, the reductions of rough endoplasmic reticulum and secretory vesicle, and the irregularity of nuclear envelope. In conclusion, DEHP altered the structure and function of male rat prostate, dose-dependently. It is suggested that these detrimental effects of DEHP are due to the decreased level of testosterone.

도로변 주변지역 시설물 건설로 인한 환경소음의 사전환경영향평가 연구

이종길 7개 국립대학교 환경연구 논문집 공동발행 위원회 2003 공업기술연구 Vol.3 No.-

In order to improve the working conditions, it was performed the pre-environmental impact assessment due to the environmental structural noise at a traffic road boundary. Environmental structural noise level were measured and analyzed under the permissible noise exposure. The results of this study should be used in improving the conversation efficiency within the construction work.

제2종중단모형에서 깁스표본기법을 이용한 와이블분포의 신뢰도에 대한 베이즈추정

김종태,이우동,강상길 대구대학교 기초과학연구소 1998 基礎科學硏究 Vol.14 No.2

와이블분포에서 제2종중도절단된 표본을 이용하여 신뢰도를 베이지안 방법을 이용하여 추정한다. 깁스표본법을 베이지안 추정에서 사후확률의 분포를 구하는 방법에 적용하여 신뢰도에 대한 사후분포와 주변사후분포를 추정하는 방법을 제안한다. 그리고, 9개의 가솔린 정류에서 쓰는 열전달기구(heat exchanger)에 대한 수명시간자료를 이용하여 제안된 방법으로 분석하고자 한다. The Purpose of this paper is to estimate the reliability for the Type II censored Weibull sampling data by using Baysian method. The method of estimation for the prior distribution and posterior distribution is proposed by appling Gibbs sampling method on the Baysian estimation.

신생아에서 발생한 국균증에 의한 다발성 뇌농양 1예

채길성,은종필 대한감염학회 2004 감염과 화학요법 Vol.36 No.2

저자들은 고열, 기면과 경련양 운동을 주소로 내원하여 중증 고나트륨혈증성 탈수와 급성 신부전을 동반한, 면역 기능부전 등의 소견없이 원발성으로 발생한, 생후 15일 남아에서의 뇌국균증을 수술적요법과 항진균제 투여로 치료하였기에 문헌 고찰과 함께 보고하는 바이다. Fungal infection of the central nervous system tends to occur in immunosuppressed patients. In the pediatric population, it is usually seen in severely immunocompromised patients, particulary in children with chronic granulomatous disease, hematopoietic malignancies, and those receiving chemotherapy or corticosteroid therapy. Literature indicates rare survivors from neonatal aspergillosis. We report a case of multiple brain abscess caused by Aspergillus in a 15-day-old male neonate, who had suffered from high fever, generalized seizure, severe dehydration, and azotemia. The patient was immunologically competent and successfully treated with surgical removal and antifungal agents.

부산지방 강수량의 변화시점에 관한 통계적 접근

박종길,석경하 한국환경과학회 1998 한국환경과학회지 Vol.7 No.1

This paper aims to estimate the change point of the precipitation in Pusan area using the several statistical approaches. The data concerning rainfall are extracted from the annual climatological report and monthly weather report issued by the Korean Meteorological Administration. The average annual precipitation at Pusan is 1471.6 ㎜, with a standard deviation of 406.0 ㎜, less than the normal(1486.0 ㎜). The trend of the annual precipitation is continuously decreasing after 1991 as a change point. And the statistical tests such as t-test and Wilcoxon rank sum test reveals that the average annual precipitation of after 1991 is less than that of before 1991 at 10% significance level. And the mean annual precipitation in Kyongnam districts is also continuously decreasing after 1991 same as Pusan.