http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
남성 소비자의 미용실 이용 실태와 서비스 품질이 만족도 및 충성도에 미치는 영향
리순화,유선희,정다운 한국응용과학기술학회 2019 한국응용과학기술학회지 Vol.36 No.1
본 연구는 남성 시술자를 통해 관리 받은 남성 고객을 대상으로 일반 미용실과 남성 미용실에 대한 이용 실태 비교와 서비스 품질 인식이 만족도 및 충성도에 미치는 영향을 확인하고자 하였다. 총 405명의 설문지를 분석 자료로 사용 하였으며, 측정 도구의 신뢰도 및 타당성을 검증하기 위해 주성 분석을 이용하였다. 서비스 품질 인식의 하위요인으로는 전문성, 친화성, 신뢰성, 지속성을 도출하였고, 만족도 및 충성도의 타당성 및 신뢰도 검증을 실시하였다. 연구 결과, 일반 미용실과 남성 전문 미용실의 헤어 관여도, 서비스 품질 인식, 만족도 및 충성도에 대한 차이가 확인되었으며, 서비스 품질 인식의 하위요인별 전문성, 친화성, 신뢰성, 지속성은 만족도, 충성도와 통계적으로 유의미한 정(+)의 상관관계가 확인되었다(p<0.01). 또한, 남성 전문 미용실은 서비스 품질 인식이 만족도와 충성도에 정(+)의 영향을 미치며, 서비스 품질 만족도는 충성도에 정(+)을 미치는 것으로 확인되었다. 본 연구를 통하여 남성 들의 뷰티 시장에 중요한 마케팅 기초 자료로써 활용 가능성이 있음이 사료되어 진다. The study wanted to compare the use status of general beauty salons and men's hair salons for male customers managed by male practitioners and to check the impact of service quality awareness on satisfaction and loyalty. A total of 405 people were used as analysis materials. Principle Component Analysis was used to verify the reliability and validity of the measurement tool. Sub-factors of service quality recognition have derived expertise, affinity, reliability and persistence. The validity and reliability of satisfaction and loyalty were verified. Based on the results of this study, the differences in hair involvement in general beauty salons and men's specialty salons, service quality awareness, satisfaction and loyalty were identified. The relationship between professionalism, affinity, reliability, persistence by sub-factor of service quality awareness has been identified with satisfaction, loyalty and statistically significant positive (+). In addition, male professional beauty salons had positive effects on service quality awareness of satisfaction and loyalty. Service quality satisfaction has been confirmed to have a positive impact on loyalty. In this study, the beauty of the men through the significant marketing potential use as basic data on the market feed that the portraits.
리순화,최성혜 중소기업융합학회 2021 융합정보논문지 Vol.11 No.1
본 연구는 20대-50대의 네일샵 이용 여성고객 257명을 대상으로 네일샵 SNS 정보인식과 네일서비스 품질인식이 네일서비스 만족도에 미치는 영향을 연구하고자 설문을 시행하였다. 네일샵 SNS 정보인식을 이해 도, 활용도, 충성도로 구성하였고 네일서비스 품질인식을 외적서비스, 내적서비스, 직원서비스로 구성하여 요인 들의 타당성 및 신뢰도 검정을 진행하였다. 네일 관련 정보는 인터넷 또는 SNS가 가장 높은 것을 확인하였다. 네일샵 SNS 정보인식은 SNS 이용 만족도에 양(+)의 영향을 미쳤고 네일서비스 품질인식은 네일서비스 만족도 에 양(+)의 영향을 미쳤다. 결론적으로 SNS 이용 만족도가 네일서비스 만족도에 양(+)의 영향을 미치는 것을 확인하였고 체계적인 고객서비스 제공을 통한 다양한 SNS 활용은 네일샵 홍보마케팅에 긍정적인 영향을 줄 수 있을 것으로 사료된다. This study presents how the recognition of nail care shop’s SNS information and nail care service’s quality affects to customer’s satisfaction, with 257 women who is aged between 20 and 50, with survey. The recognition of nail care shop’s SNS information is comprised with understanding, utilization, and loyalty. The recognition of nail care service’s quality is comprised with external service, internal service, and the service attitude of employee. All the factors are verified with feasibility study and reliability test. The information about nail care service can be found at the internet and SNS most. The recognition of nail care shop’s SNS information has positive effect with the satisfaction of SNS, and the recognition of nail care shop’s quality has positive relationship with the satisfaction of nail care service. The various utilization of SNS service with systemic service attitude of employee can lead to positive effect of promoting a nail care shop.
플립드러닝을 활용한 고등학교 헤어미용 교수학습 효과 연구: 베이직 헤어펌 중심으로
이상원,리순화 학습자중심교과교육학회 2022 학습자중심교과교육연구 Vol.22 No.16
Objectives The purpose of the high school hair and beauty curriculum is to investigate the effectiveness of teaching and learning (writing, practical skills) such as self-directed learning ability, learning motivation, learning satisfaction, and learning persistence after applying flipped learning classes to basic hair perm skill classes. Methods This study divided 88 third graders of A High School in Seoul into an experimental group applying flipped learning and a control group applying lecture methods, and compared self-directed learning ability, learning motivation, learning satisfaction, and academic achievement between the two groups. Results This study divided 88 third graders of A High School in Seoul into an experimental group applied with flipped learning and a control group applied with a lecture method, and compared self-directed learning ability, learning motivation, learning satisfaction, and academic achievement between the two groups. As a result, compared to the control group to which the flipped learning class was applied, the self-directed learning ability, cognitive control, and attention concentration and satisfaction among learning motivation were significantly higher due to the induction of pre-learning video, discussion, and cooperative learning. In addition, beyond the interaction and time and space constraints between instructors and fellow learners, satisfaction with teaching behavior, satisfaction with beauty environment, and satisfaction with beauty ability were significantly higher among learning continuity and learning satisfaction. Conducting metacognitive thinking through discussion and cooperative learning, understanding and applying academic achievement (writing) was significantly increased. Conclusions Flipped learning classes have a positive effect of improving cognitive regulation, learning motivation, learning satisfaction, and learning continuity among self-directed learning abilities. Accordingly, it suggests the need to expand classes using flipped learning in the operation of high school beauty courses, and suggests the need for program development and teacher training so that they can be operated and used in various beauty subjects in the future. 목적 고등학교 헤어미용 교과 중 베이직 헤어펌 능력단위 수업에 플립드러닝 수업을 적용한 후 자기주도 학습능력, 학습동기, 학습만족도, 학습지속의향성 등의 교수학습과 학업성취도(필기, 실기)에 효과를 알아보는데 목적이 있다. 방법 본 연구는 서울시 소재 A고등학교 미용예술과 3학년 88명을 플립드러닝을 적용한 실험집단과 강의법을 적용한 통제집단으로나누어 12차시 수업을 실시하였고 두 집단의 전과 후, 두 집단 사이 자기주도학습능력, 학습동기, 학습만족도, 학습지속의향성, 학업성취도를 비교하였다. 결과 플립드러닝 수업을 적용한 실험집단이 강의법을 적용한 통제집단에 비해 사전학습 영상 시청 및 토의 및 협동학습의 유발로자기주도학습능력 중 인지조절, 학습동기 중 주의집중과 만족감이 유의하게 높아졌다. 또한 교수자와 동료 학습자 간 상호작용 및시간과 공간의 제약에서 벗어나 학습지속의향성과 학습만족도 중 교수행동 만족, 미용환경 만족, 미용능력 만족이 유의하게 높게나타났다. 토의 및 협동학습을 통해 메타인지적 사고를 하며 학업성취도(필기) 이해, 적용 부분에서 유의하게 높아졌고 플립드러닝수업의 효과성을 확인하였다. 결론 플립드러닝 수업은 자기주도학습능력 중 인지조절, 학습동기, 학습만족도, 학습지속의향성을 향상시키는 긍정적 효과가 있다. 이에 따라 고등학교 미용교과 수업 운영에 있어 플립드러닝을 활용한 수업을 확장할 필요가 있음을 시사하고 향후 다양한 미용교과에서 운영 및 활용될 수 있도록 프로그램 개발, 교원연수 등의 필요성을 제시한다.
Resveratrol을 함유한 화장품과 보조제 섭취가 중년 여성 피부에 미치는 영향
주미선,리순화 한국미용학회 2012 한국미용학회지 Vol.18 No.3
The purpose of this study was to assess the effects on middle-aged women's skin with Resveratrol cosmetics containing 3% of resveratrol extract and supplement intake (500 mg/day). For clinical experiment, 24 healthy female adults were divided by three groups: R Application group with Resveratrol eye cosmetics, R Ingestion group with Resveratrol supplement, R Application Ingestion group with Resveratrol eye cosmetics and supplement. The experiment had been conducted for a total of 8 weeks and skin oil and moisture condition, bared eye evaluation, image measurement, free radical in the blood were measured before and after the test. As a result, first oil and moisture level around eye contour was increased in three groups (p<0.05) and R Application Ingestion group was increased much more than the other groups. Second R Application Ingestion group was effective in bared eye evaluation and image measurement when it came to the wrinkles around eyes (p<0.05). Third, facial pigmentation area and free radical in the blood were effectively diminished in R Ingestion group (p<0.05) and R Application Ingestion group (p<0.05) which took oral Resveratrol supplement during the test. There were remarkable positive results in R Application Ingestion group out of three groups. The results showed that Resveratrol, anti-oxidant, could have more good effects on middle-aged women's skin through applying cosmetics on the skin and taking oral supplement. Therefore the study showed that applying the cosmetics with Resveratrol and taking oral Resveratrol could effectively make the skin more healthy.
‘헤어 커트’ 단원에서 수행평가 Rubric 개발 및 학습동기에 미치는영향
김아람,리순화 한국피부과학연구원 2014 대한피부미용학회지 Vol.12 No.5
This study evaluated the adequacy of the rubric developed for sixty teachers in order to examine theinfluence of the performance assessment Rubric in the ‘haircut’ unit of hair cosmetology on the learningmotive of cosmetology high school students. Also, the study conducted teaching and assessment withtwo groups, the experimental group (40 students) who were second-year students in high school andwho were assessed with the Rubric and the comparative group (40 students) who were assessed withthe seventh curriculum assessment criteria. The findings showed that the developed Rubric proved itsadequacy with more than average out of 5 full points and ‘the adequacy of tools’ marked the highest, 4.23. The pretest and posttest of the experimental group showed that the learning motive and its subcategories:concentration, relevance, confidence, and satisfaction increased significantly after the test (p<.001) andthe comparative group did not demonstrate any significant difference in learning motive and satisfaction. Comparing variations between pretest and posttest in both groups, the experimental group showed moresignificant variation in the learning motive than the comparative group did (p<.01, p<.001). Conclusively, theRubric developed for performance assessment in the haircut unit proved its adequacy through teachers andapplication of the Rubric in high school hair cosmetology performance assessment had a positive influenceon learning motive.
솔잎 추출물이 진피섬유아세포에서 콜라겐 발현 및 생성에 미치는 영향
김창수,리순화 한국피부과학연구원 2012 대한피부미용학회지 Vol.10 No.4
By using Pini Folium of Pinus densiflora Seib. et Zucc. that naturally grow in Gangwon-do area, cytotoxicity resistance effect against NHDF were examined and a study on the mRNA expression of COL1A1 and generation effect of pro-collagen 1 was conducted. After extracting Pini Folium with 80% ethanol and hot water respectively and they were referred to as PEF and PFW. The cytotoxicity resistance effect of pine needles was examined by conducting MTT assay, TNF-α, and H2O2 test regarding NHDF. The amount of COL1A1expression using qRT-PCR and the generation of pro-collagen 1 using Western blot were examined. As a result of the experiment, In MTT assay, PFE, PFW had no cytotoxicity against the hypodermal cell. As a result of cell death resistance effect on TNF-α, PFE displayed a significant result in the concentration of 10 μg/mL and PFW displayed non signifiant result. In the effects on cell death resistance of H2O2, PFE and PFW could be confirmed to have significant results. In regards to the measurement of mRNA expression of COL1A1 , PFE displayed non-significant difference, PFW displayed significant difference. In regards to the generation of procollagen 1, the protein was generated for both PFE, PFW. In conclusion, PFE and PFW of Pini Folium extract can be applied to skin beauty practically and considered as the results to suggest the anti-aging possibility in aging skin in regards to mRNA expression of COL1A1 against NHDF and generation of pro-collagen 1.