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Paraquat poisoning에서의 hemoperfusion 치료 경험
김영조,김시환,최재성,윤경우,최수봉,김종설 대한신장학회 1986 Kidney Research and Clinical Practice Vol.5 No.1
Para quat is a widely used herbicide and its in-gestion induces acute renal failure, hepatic dysfunction and progressive respiratory failure with high mortality rate. Charcoal hemoperfusion has been used in the treatment of various poisoning including paraquat since 1948, but it has not been reported yet in Korea. So we report charcoal hemoperfusion in a case of paraquat poisoning with review of literature. The present case was a 14-year-old female who was admitted due to dysphagia and epigastric pain. The above mentioned chief complaints occurred 6 days prior to admission when she ingested paraquat with suicidal attempt. She was treated with 4 times of charcoal hemoperfusion using Gambro Adsorba 150C in addition to conventional treatment and achieved favorable progress in both clinical and laboratory examination. Up to 7 Iilonths after paraquat poisoning she was free of any complication so we presume that she vras completely recovered from the deleterious effect of paraquat. Hemoperfusion is a safe, effective and simple method of treating severe poisoning and it seems to be of particular value in paraquat poisoning because it is endemic in Korea and no specific treatment is available in paraquat poisoning. We suggest that measurement of various serum drug Ievel should be available and further evaluation of hemoperfusion in various disease states are necessary.
김영조 한국마케팅관리학회 2014 마케팅관리연구 Vol.19 No.1
광고에 있어 광고모델은 제품에 대한 호의적인 반응을 유도한다. 하지만 기존 연구의 대부분은 광고모델의 매력도가 광고태도나 제품태도에 어떤 영향을 미치는지에 초점을 맞추고 있으며 광고모델에 영향을 미칠 수 있는 선행요인에 대한 연구는 아직 미흡한 실정이다. 이에 본 연구에서는 광고모델에 영향을 미치는 요인(색상)을 제시하고 그에 대한 역할을 살펴보았다. 실험1에서는 성별과 색상의 상호작용효과에 대해 살펴보았다. 그 결과, 남성의 경우 색상별 광고태도와 제품태도에는 차이가 있었지만 여성의 경우 색상별 태도의 차이는 없었다. 실험2는 실험1에서 여성의 경우를 좀 더 구체적으로 살펴보기위해 사회비교이론을 도입하였으며 여성만을 대상으로 한 결과, 비교성향이 높은 경우에는 색상별 차이가 없었지만 비교성향이 낮은 경우 색상별 차이가 나타났다. 따라서 본 연구의 결과는 남성의 경우에는 파란색보다는 빨간색을 착용한 광고모델이 더 효과적이었으며, 여성의 경우 비교성향이 높은 경우보다는 비교성향이 낮은 경우에 파란색보다 빨간색을 착용한 광고모델이 더 효과적이었다는 사실을 보여준다. In advertisement, ad model induces favorable responses to products. To date, the study of antecedents that may influence ad model is less. Thus, the current study examined the influence of a factor(color) on ad model's effect. Experiment 1 revealed an interaction between gender and color. That is, for male, red was more effective than blue but no difference was found for female. Experiment 2 developed Experiment 1 and conducted further examination for female case by using social comparison theory. The results showed that participants with the tendency of low comparison showed that red was more effective than blue. However, participants with the tendency of high comparison showed no difference between two colors. Thus, these results provide an implication that color play an important role in the attractiveness of ad model and it should be carefully selected when it is used especially in advertisement.
경쟁적 상황과 협력적 상황(Competitive-Cooperative Context)이 비 유사 확장제품 평가에 미치는 영향: 자기해석의 역할
김영조 한국소비자·광고심리학회 2014 한국심리학회지 소비자·광고 Vol.15 No.2
사회활동에 있어 경쟁과 협력은 사회를 발전시키는 원동력으로 다양한 분야에서 경쟁과 협력이 나타나고 있다. 이에 본 연구는 경쟁과 협력적 상황을 마케팅 상황으로 확장하여 경쟁과 협력이 확장제품 평가에 어떤 영향을 미치는지 살펴보았다. 먼저 실험1에서는 프라이밍을 통해 경쟁적 상황과 협력적 상황을 조작하여 비 유사 확장제품에 어떤 영향을 살펴보았는데, 경쟁적 상황보다는 협력적 상황에서 확장제품 평가가 더 호의적인 것으로 나타났다. 실험2에서는 자기해석과 경쟁-협력간의 관계를 검정하였는데, 경쟁의 경우 독립적 자기해석 조건에서 고-경쟁 집단보다 저-경쟁 집단에서 확장제품 평가가 더 호의적이었다. 반면 협력의 경우, 상호의존적 자기해석 조건에서 저-협력 집단보다 고-협력 집단에서 확장제품에 대한 평가가 더 호의적이었다. 이를 통해 본 연구의 결과를 비 유사 확장에 있어 호의적인 평가를 유도하기 위한 수단으로서 활용할 수 있는데 경쟁적 상황보다는 협력적 상황이 더 유리하다는 사실을 보여주고 있다. In social activities, competition and cooperation are as a driver to advance the society in general. Based on that, the current research extended these two factors to marketing context and explored the influence of these two factors on dissimilar extension evaluation. Experiment 1 examined the influence of competitive and cooperative contexts on dissimilar extension by priming competition and cooperation. As a result, the extension was evaluated more favorably in cooperative context than in competitive context. Experiment 2 examined the role of self-construal in competitive and cooperative context. in competition context, the extension was evaluated more favorably in low competitive condition than in high competitive condition in independent self-construal. However, in cooperation context, the extension was evaluated more favorably in high cooperative condition than in low cooperative condition in interdependent self-construal. Based on the current research, the resulted can be utilized to induce favorable evaluations of dissimilar extension.
김영조,위성환,윤하정,허은정,박현정,김지호,문진산 한국예방수의학회 2011 예방수의학회지 Vol.35 No.2
To evaluate the performance of a new automated coliform enumeration system (TEMPO^® CC) for the quantitative test of coliform bacteria contaminated in domestic livestock processed foods, a total of 507 samples of livestock foods were tested by the TEMPO^® CC method, the most probable number (MPN) method, and Petrifilm method, respectively. The results of those three methods were compared to each other. Of 507 samples of livestock processed foods used in this study, 217 samples were contaminated artificially with coliform bacteria and the rest (n=290) were contaminated naturally. The results of the TEMPO^® CC method for all samples were equivalent to those obtained from the MPN method, except 8 samples. In addition, 496 (97.8%) out of 507 samples made agreement between the TEMPO^® CC method and the Petrifilm method. The correlation coefficients between TEMPO^® CC and MPN methods as well as between TEMPO^® CC method and Petrifilm method were above 0.9, and the slope and intercept of the linear regression model was different in less than 1 value. In conclusion, there were statistically equivalent levels of performance between the TEMPO^® CC and the reference and alternative methods for the enumeration of coliform bacteria in livestock processed foods in this study.