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        보문(寶紋)의 이미지 및 선호도 조사

        도주연 ( Do J. Y ),장정아 ( Jang J. A ),이주영 ( Lee J. Y ),장현주 ( Jang H. J ) 한국디자인트렌드학회 2007 한국디자인포럼 Vol.17 No.-

        The purpose of this study is to analyze the images of `bomun` and provide basic information necessary for applying such images to modern clothes and cultural life goods. For the purpose, this researcher reviewed previous related studies and a quantitative statistical analysis on traditional types of `bomun` , especially `jap bomun`, `Buddhist bomun` and `Taoist bomun`. 1. It was found that 5 factors were most determinant to the images of `bomun`. Those five factors were accounting for 59.4% of the images. Out of the five, the first factor is `attractiveness`, the 2nd `apparentness`, the 3rd `hardness and softness` and the 4th `matureness`. 2. Out of the images of `bomun` which are hierarchically structured, it was found, most remarkable are attractive and feminine images out of which the former include sub-images expressed as personal and simple and the latter, natural, pure and modern. 3. Regarding styles of `bomun` in accordance with its images, the 1st style of the pattern could be expressed `straight and masculine`, the 2nd style `brilliant and luxurious`, the 3rd `curved and smooth`, the 4th `elegant and femine` and the 5th `plain and cute`. 4. Comparisons among those styles were made to find that `the 4th style of `bomun` like `bounmun`, `seonjamun` and `eumyangpan mun` were highest in attractiveness as one of the 5 factors as above while, the 2nd style like `beopramun`, `beopryunmun` and `yeonhwamun` were highest in apparentness. Thus the 4th and 2nd styles of `bomun` best represent the 1st and 2nd factors of the image of the patten, respectively, attractiveness and apparentness. 5. The preference for `bomun` was highest when the pattern had such images as can be regarded `comfortable`, `elegant` and `attractive`.

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