전원주택 거주자의 주거만족도, 장기거주 및 추천의도 영향요인 = Factors influencing residential satisfaction, long-term stay, and recommendation intention of suburban house residents

다국어 초록 (Multilingual Abstract)

The purpose of this study was to identify the factors affecting the housing satisfaction of rural housing residents in multiple dimensions, and to empirically verify the structural relationship that the satisfaction leads to long-term residence intention and recommendation intention. Through this, we tried to derive practical implications for the development and management policy of rural housing complexes.
First, it was found that among the factors affecting housing satisfaction, facility characteristics had the strongest influence on both overall satisfaction and long-term intention to live.
Second, accessibility characteristics had a significant effect on long-term residence intention, but were not statistically significant in overall satisfaction.
Third, it was found that community consciousness, children's education, and management characteristics did not significantly affect overall satisfaction or long-term intention to live.
Fourth, the results that overall satisfaction and long-term intention to stay have a positive (+) effect on recommendation intentions show that a satisfactory living experience is not just an emotional evaluation, but can be extended to behavioral intentions to introduce or recommend a residence to people around you.
The following theoretical and practical implications are presented.
First, it was found that among the factors affecting housing satisfaction, facility characteristics had the strongest influence on both overall satisfaction and long-term intention to live. Therefore, in the future supply and management of rural housing, improvement of facility quality, customized design, and improvement of convenience inside and outside the house should be considered first.
Second, accessibility characteristics had a significant effect on long-term residence intention, but were not statistically significant in overall satisfaction. In the future development of rural housing, securing connectivity with major living areas or downtown areas, convenience of using public transportation, and improving access to surrounding convenience facilities may be major tasks.
Third, it was found that community consciousness, children's education, and management characteristics did not significantly affect overall satisfaction or long-term intention to live. This shows that rural housing residents value personal space and privacy rather than community solidarity, and prioritize physical and practical conditions over educational environments or management services. In particular, the low influence of community factors is likely to reflect a lifestyle that values independent residential experiences rather than social connections between residents, unlike apartment houses.
Fourth, the results that overall satisfaction and long-term intention to stay have a positive (+) effect on recommendation intentions show that a satisfactory living experience is not just an emotional evaluation, but can be extended to behavioral intentions to introduce or recommend a residence to people around you. This means that satisfied residents can spread their positive perception of the residence to the outside through word of mouth, and it is an important empirical result that can be used as a reference for resident-based marketing of rural housing and establishing strategies to revitalize local communities.
As a result, this study can be used as basic data in establishing rural housing supply and settlement policies in the future by empirically identifying the causal structure of satisfaction formation and behavioral intention in the residential form of rural housing.

목차 (Table of Contents)

• 제1장 서론 1
• 제1절 연구의 배경 및 목적 1
• 1. 연구의 배경 1
• 2. 연구의 목적 2
• 제2절 연구의 범위 및 방법 4
• 1. 연구의 범위 4
• 2. 연구의 방법 5
• 제3절 연구의 구성 및 체계 7
• 제2장 이론적 고찰 및 선행연구 9
• 제1절 전원주택의 개념과 특성 9
• 1. 전원주택의 개념 9
• 2. 전원주택의 분류 및 특성 12
• 3. 전원주택의 발전과정과 시대적 전개 14
• 제2절 주거환경 및 선택요인 16
• 1. 주거환경 16
• 2. 주거선택 19
• 제3절 주거만족 및 장기거주와 추천의도 21
• 1. 주거만족도 21
• 2. 주거만족도의 영향요인 25
• 3. 장기거주(정착)의향 및 추천의도 28
• 제4절 선행연구 고찰 및 차별성 31
• 1. 전원주택 관련 선행연구 31
• 2. 주거만족도 및 장기거주·추천의도 관련 선행연구 38
• 3. 연구의 차별성 52
• 제3장 연구설계 56
• 제1절 연구모형 및 연구가설 56
• 1. 연구모형 56
• 2. 가설설정 58
• 3. 수정 연구모형 및 연구가설 재설정 61
• 제2절 변수의 선정 및 조작적 정의 67
• 1. 변수의 선정 67
• 2. 변수의 조작적 정의 70
• 제3절 조사설계 및 분석방법 81
• 1. 조사설계 81
• 2. 분석방법 84
• 제4장 분석결과 86
• 제1절 기술통계량 86
• 제2절 집단간 차이 분석 88
• 1. 인구 특성별 검증 88
• 2. 경제 특성별 검증 89
• 3. 거주 특성별 검증 90
• 4. 인식분석결과 요약 92
• 제3절 타당성 및 신뢰도 분석 94
• 1. 탐색적 요인분석 및 신뢰도 분석 95
• 2. 확인적 요인분석 99
• 3. 판별타당성 103
• 제4절 연구모형 및 가설검증 106
• 1. 모형 적합도 검증 106
• 2. 가설검증 결과 110
• 제5장 결론 및 시사점 114
• 제1절 연구의 요약 및 시사점 114
• 1. 연구의 요약 114
• 2. 시사점 117
• 제2절 연구의 한계 및 향후과제 120
• 참고문헌 122
• ABSTRACT 128
• 설문지 131