The purpose of this study is to identify the core competencies of Local Creators—entrepreneurs who creatively address local issues and pursue coexistence with local communities—and to develop a structured competency model that reflects their disti...
The purpose of this study is to identify the core competencies of Local Creators—entrepreneurs who creatively address local issues and pursue coexistence with local communities—and to develop a structured competency model that reflects their distinctive roles and performance contexts. While previous entrepreneurship studies have primarily focused on managerial and technical capabilities, this study begins from the recognition that Local Creators require differentiated competencies related to locality, social value creation, and collaborative networks. Despite the growing policy and practical importance of Local Creators in regional revitalization, their professional identity and competency structure have not been systematically conceptualized or empirically examined.
To address this gap, this study adopted a competency-based approach to conceptualize Local Creators and to develop a comprehensive competency model grounded in actual practice. The research employed a systematic four-step procedure. First, an extensive literature review was conducted on entrepreneurship, competency theory, and Local Creator-related studies. Through content analysis, an initial framework consisting of two competency groups, twenty detailed competencies, thirty-nine competency factors, and 188 behavioral indicators was derived.
Second, Behavioral Event Interviews(BEI) were conducted with 17 active Local Creators to analyze concrete behaviors and experiences demonstrated in real local contexts. This process supplemented the literature-based framework by identifying field-based competencies that were not sufficiently captured in prior studies, such as conflict management, interpretation of local culture, and social value-oriented decision making. The BEI findings enabled refinement of competency factors and behavioral indicators based on actual performance characteristics.
Third, prior to the Delphi survey, the draft competency model underwent a preliminary review by three HRD experts to examine the logical structure, clarity of detailed competency definitions, and practical applicability of the model. Based on this review, revisions were made to enhance conceptual coherence and methodological rigor.
Fourth, a three-round Delphi survey was conducted with a panel of 22 experts to verify the content validity of the revised competency model. Across the Delphi rounds, the number of evaluation items was progressively refined—from 361 items in the first round, to 138 in the second, and finally to 85 in the third. During this process, the Content Validity Ratio(CVR) was calculated for each competency factor and behavioral indicator, and iterative adjustments were made based on expert consensus. All final items met the established CVR criteria, and the competency model was stabilized without item deletion at the final stage.
As a result of these procedures, the final Local Creator competency model was established with a multi-layered structure consisting of three competency groups, ten detailed competencies, thirty competency factors, and eighty-five behavioral indicators. Specifically, the model was structured into the Personal Value Competency Group, the Interpersonal Competency Group, and the Job Competency Group. The Personal Value Competency Group includes competencies such as self-confidence and self-regulation, achievement orientation based on local values, and socially oriented motivation. The Interpersonal Competency Group encompasses relationship building, teamwork and cooperation, conflict management, and leadership within local communities. The Job Competency Group consists of competencies directly related to entrepreneurial task performance, including business planning, marketing, financial and operational management, information seeking, and leadership for sustainable local management.
This study yields several important implications. Theoretically, it contributes to entrepreneurship and competency-based education research by systematically conceptualizing Local Creators as a distinct type of entrepreneur and by presenting a differentiated competency structure that integrates locality, social value, and relational capabilities. Methodologically, the study secures validity through a triangulation combining literature analysis, BEI, HRD expert review, and Delphi-based CVR verification. Practically and educationally, the proposed competency model provides a foundation for designing competency-based education and training programs, particularly those incorporating problem-based learning(PBL) and field-oriented approaches. From a policy perspective, the model offers a practical framework that can be utilized as evaluation criteria for Local Creator support programs, enabling assessment beyond economic performance indicators to include social value creation and community engagement.
In conclusion, this study empirically demonstrates that Local Creators are not merely entrepreneurs pursuing economic outcomes, but key agents of regional innovation who create social value through sustained interaction with local communities. By systematically developing and validating a competency model tailored to this role, the study provides a foundational framework that can support future research, policy design, and educational practice aimed at fostering sustainable local entrepreneurship and regional revitalization.
Despite its contributions, this study suggests several avenues for future research. First, empirical and quantitative validation is required to analyze the model's impact on actual performance. Second, future studies should explore the interplay between personal and job competencies to refine the integrated model. Third, comparative analyses with similar entrepreneurial groups are needed to clarify the unique identity of Local Creators. Lastly, to overcome the limitations of a universal model, developing sector-specific competency models will be essential to enhance practical applicability and reflect diverse operational contexts.